Public Relations, Advertising, and Applied Communication at University of Vermont
Bachelor's Degree
uvm.eduAnalysis
University of Vermont's communications program starts graduates $4,000 below the national median but shows one of the stronger growth trajectories in the field—earnings jump 39% by year four, landing at nearly $50,000. While that first-year figure of $35,931 might worry parents accustomed to UVM's higher price tag, this program actually outperforms 60% of Vermont's communications programs, which is noteworthy given the state's limited media market. The manageable debt load of $24,125 means graduates aren't drowning while they build their careers, with a debt-to-earnings ratio well below concerning thresholds.
The trajectory here matters more than the starting point. Communications careers often require a few years to transition from entry-level positions to roles with real earning power, and these graduates demonstrate exactly that pattern. Reaching $50,000 within four years puts them within striking distance of the national 75th percentile. For Vermont students planning to stay in the region, this program ranks competitively; for those heading to larger media markets in Boston or New York, the UVM credential provides solid preparation without crushing debt.
The core question is whether your student can weather those early years earning $36,000 while building a portfolio and network. If they can—perhaps with roommates or family support—the growth curve suggests the investment pays off. The moderate debt makes this realistic for most families.
Where University of Vermont Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How University of Vermont graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Vermont | $35,931 | $49,967 | +39% |
| University of San Francisco | $37,856 | $86,425 | +128% |
| American University | $50,026 | $75,287 | +50% |
| Syracuse University | $54,934 | $71,592 | +30% |
| University of Southern California | $50,041 | $70,999 | +42% |
Compare to Similar Programs Nationally
Public Relations, Advertising, and Applied Communication bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $18,890 | $35,931 | $49,967 | $24,125 | 0.67 | |
| $63,061 | $54,934 | $71,592 | $26,000 | 0.47 | |
| $64,460 | $51,828 | $65,215 | $19,750 | 0.38 | |
| $6,496 | $51,436 | $58,056 | $11,975 | 0.23 | |
| $49,414 | $51,114 | $60,628 | $27,000 | 0.53 | |
| $7,278 | $50,700 | $65,121 | $25,000 | 0.49 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Vermont, approximately 13% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 78 graduates with reported earnings and 76 graduates with debt data. Small samples may not be representative.