Analysis
Western Carolina's finance program starts graduates well below where they need to be. That first-year earnings figure of $40,575 trails the national median by $13,000 and sits in just the 5th percentile nationally—meaning 95% of finance programs launch graduates into better-paying jobs. Even within North Carolina, where this program ranks 25th percentile, nearby Appalachian State's finance graduates earn $11,000 more right out of the gate. Wake Forest and Elon aren't fair comparisons given their selectivity, but even mid-tier options like Campbell deliver substantially stronger outcomes.
The 28% earnings growth to $51,753 by year four helps close the gap, eventually reaching North Carolina's state median. The debt load of $23,625 is reasonable—roughly average nationally and slightly above the state median—making the program technically affordable with a 0.58 debt-to-earnings ratio. But "affordable" doesn't mean competitive. For a field where early career momentum matters tremendously—networking, certifications, and that crucial first role shape your entire trajectory—starting this far behind creates real disadvantages.
If your child is set on Western Carolina for other reasons (location, campus culture, cost), they'll need to work extra hard on internships and be prepared to potentially relocate for better opportunities. Otherwise, other North Carolina public universities offer demonstrably stronger finance career launches without necessarily costing more upfront.
Where Western Carolina University Stands
Earnings vs. debt across all finance and financial management services bachelors's programs nationally
Earnings Distribution
How Western Carolina University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Western Carolina University | $40,575 | $51,753 | +28% |
| Wake Forest University | $85,944 | $113,398 | +32% |
| Elon University | $66,614 | $87,590 | +31% |
| Appalachian State University | $52,004 | $69,084 | +33% |
| Campbell University | $60,445 | $67,345 | +11% |
Compare to Similar Programs in North Carolina
Finance and Financial Management Services bachelors's programs at peer institutions in North Carolina (19 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $4,532 | $40,575 | $51,753 | $23,625 | 0.58 | |
| $64,758 | $85,944 | $113,398 | $19,500 | 0.23 | |
| $44,536 | $66,614 | $87,590 | $19,500 | 0.29 | |
| $40,410 | $60,445 | $67,345 | $25,000 | 0.41 | |
| $7,541 | $52,004 | $69,084 | $21,267 | 0.41 | |
| $7,214 | $51,628 | $65,028 | $22,400 | 0.43 | |
| National Median | — | $53,590 | — | $23,332 | 0.44 |
Career Paths
Occupations commonly associated with finance and financial management services graduates
Financial Managers
Treasurers and Controllers
Investment Fund Managers
Chief Executives
Chief Sustainability Officers
General and Operations Managers
Personal Financial Advisors
Financial and Investment Analysts
Financial Risk Specialists
Budget Analysts
Business Teachers, Postsecondary
Insurance Underwriters
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Western Carolina University, approximately 33% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 88 graduates with reported earnings and 88 graduates with debt data. Small samples may not be representative.