Median Earnings (1yr)
$36,727
46th percentile
60th percentile in North Carolina
Median Debt
$25,857
2% below national median

Analysis

Western Carolina graduates enter a field where modest salaries are part of the mission, but what's striking here is how this program compares within North Carolina. While the $36,727 starting salary sits slightly below the national median for social work programs, it ranks in the 60th percentile among NC schools—meaning graduates earn more than most of their in-state peers. The state median is just $31,695, so Western Carolina provides a meaningful $5,000 premium over the typical North Carolina social work degree.

The debt picture looks reasonable at $25,857, creating a 0.70 debt-to-earnings ratio that social work graduates can realistically manage. Earnings grow to nearly $40,000 by year four, a modest but steady 9% increase. This isn't a path to financial abundance—social work rarely is—but the numbers work better than at most NC programs. Students committed to this career field will find Western Carolina delivers competitive preparation without excessive debt burden.

For families concerned about return on investment in a helping profession, this program threads the needle: it costs less than many competitors while producing stronger employment outcomes than the state norm. If your child is called to social work, Western Carolina represents a practical choice that won't create unmanageable financial strain.

Where Western Carolina University Stands

Earnings vs. debt across all social work bachelors's programs nationally

Earnings Distribution

How Western Carolina University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Western Carolina University$36,727$39,978+9%
University of North Carolina at Charlotte$28,425$45,182+59%
Winston-Salem State University$29,617$45,182+53%
University of North Carolina at Greensboro$30,509$44,724+47%
East Carolina University$35,745$44,272+24%

Compare to Similar Programs in North Carolina

Social Work bachelors's programs at peer institutions in North Carolina (23 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Western Carolina UniversityCullowhee$4,532$36,727$39,978$25,8570.70
Mars Hill UniversityMars Hill$37,270$41,643$39,344$29,1330.70
University of North Carolina WilmingtonWilmington$7,317$38,380$42,444$22,3610.58
Barton CollegeWilson$35,600$38,312$38,430$27,0000.70
East Carolina UniversityGreenville$7,361$35,745$44,272$26,0000.73
North Carolina State University at RaleighRaleigh$8,895$35,485$42,436$20,7910.59
National Median—$37,296—$26,3620.71

Career Paths

Occupations commonly associated with social work graduates

Social Work Teachers, Postsecondary

Teach courses in social work. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Social and Community Service Managers

Plan, direct, or coordinate the activities of a social service program or community outreach organization. Oversee the program or organization's budget and policies regarding participant involvement, program requirements, and benefits. Work may involve directing social workers, counselors, or probation officers.

$78,240/yrJobs growth:Bachelor's degree

Probation Officers and Correctional Treatment Specialists

Provide social services to assist in rehabilitation of law offenders in custody or on probation or parole. Make recommendations for actions involving formulation of rehabilitation plan and treatment of offender, including conditional release and education and employment stipulations.

$64,520/yrJobs growth:Bachelor's degree

Marriage and Family Therapists

Diagnose and treat mental and emotional disorders, whether cognitive, affective, or behavioral, within the context of marriage and family systems. Apply psychotherapeutic and family systems theories and techniques in the delivery of services to individuals, couples, and families for the purpose of treating such diagnosed nervous and mental disorders.

$63,780/yrJobs growth:Master's degree

Child, Family, and School Social Workers

Provide social services and assistance to improve the social and psychological functioning of children and their families and to maximize the family well-being and the academic functioning of children. May assist parents, arrange adoptions, and find foster homes for abandoned or abused children. In schools, they address such problems as teenage pregnancy, misbehavior, and truancy. May also advise teachers.

$61,330/yrJobs growth:

Healthcare Social Workers

Provide individuals, families, and groups with the psychosocial support needed to cope with chronic, acute, or terminal illnesses. Services include advising family caregivers. Provide patients with information and counseling, and make referrals for other services. May also provide case and care management or interventions designed to promote health, prevent disease, and address barriers to access to healthcare.

$61,330/yrJobs growth:

Mental Health and Substance Abuse Social Workers

Assess and treat individuals with mental, emotional, or substance abuse problems, including abuse of alcohol, tobacco, and/or other drugs. Activities may include individual and group therapy, crisis intervention, case management, client advocacy, prevention, and education.

$61,330/yrJobs growth:

Social Workers, All Other

All social workers not listed separately.

$61,330/yrJobs growth:

Counselors, All Other

All counselors not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Western Carolina University, approximately 33% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 59 graduates with reported earnings and 100 graduates with debt data. Small samples may not be representative.