Analysis
In Illinois, journalism programs produce widely varying outcomes, with first-year salaries ranging from elite Northwestern's $50,000+ to mid-$30,000s at most state universities. Western Illinois falls into this middle tier—comparable programs across Illinois suggest starting earnings around $37,000, which tracks with the state median but leaves graduates earning roughly what they would four years later ($34,000). That early plateau in journalism careers is typical nationwide, but it makes the initial debt load matter more.
With an estimated $24,500 in student loans, the debt-to-earnings ratio of 0.66 sits in manageable territory—better than the threshold where repayment becomes genuinely difficult. However, journalism's compressed salary trajectory means there's limited room for that ratio to improve quickly. The field simply doesn't reward experience with the same salary jumps you'd see in business or healthcare, so what you start with is largely what you're working with for several years.
For families weighing this investment, the question becomes whether your student has the specific career path or geographic flexibility that journalism increasingly demands. The program appears affordable relative to the field's norms, but those norms themselves involve modest earnings that rise slowly. If your child is committed to journalism specifically—not just "communications" as a backup plan—this represents a reasonable financial entry point into a challenging but stable career field.
Where Western Illinois University Stands
Earnings vs. debt across all journalism bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Western Illinois University | — | $33,956 | — |
| Northwestern University | $50,426 | $63,740 | +26% |
| Loyola University Chicago | $38,302 | $49,526 | +29% |
| University of Illinois Urbana-Champaign | $36,303 | $48,706 | +34% |
| DePaul University | $37,388 | $48,283 | +29% |
Compare to Similar Programs in Illinois
Journalism bachelors's programs at peer institutions in Illinois (19 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $14,952 | $37,016* | $33,956 | $24,500* | — | |
| $65,997 | $50,426* | $63,740 | $15,333* | 0.30 | |
| $13,244 | $40,575* | $42,041 | $25,500* | 0.63 | |
| $51,716 | $38,302* | $49,526 | $23,000* | 0.60 | |
| $44,460 | $37,388* | $48,283 | $24,334* | 0.65 | |
| $16,021 | $36,643* | $45,989 | $23,500* | 0.64 | |
| National Median | — | $34,515* | — | $24,250* | 0.70 |
Career Paths
Occupations commonly associated with journalism graduates
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Film and Video Editors
News Analysts, Reporters, and Journalists
Photographers
Broadcast Announcers and Radio Disc Jockeys
Proofreaders and Copy Markers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Western Illinois University, approximately 28% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 8 similar programs in IL. Actual outcomes may vary.