Median Earnings (1yr)
$35,035
50th percentile
60th percentile in Kansas
Median Debt
$25,159
1% above national median

Analysis

Wichita State's Communication and Media Studies program delivers exactly what the numbers suggest: perfectly average outcomes at a perfectly reasonable price. Graduates earn $35,035 in their first year—essentially matching the national median—while carrying $25,159 in debt. That 0.72 debt-to-earnings ratio means students borrow less than a year's salary, a manageable starting point for a field not known for high pay.

Within Kansas, this program performs slightly better than you might expect given its national standing. It ranks in the 60th percentile among state programs, outearning graduates from Ottawa University and smaller Kansas schools while trailing the flagship University of Kansas by about $5,700. The 15% earnings growth over four years ($40,440 by year four) is modest but steady, suggesting graduates find their footing rather than experiencing dramatic career acceleration.

The real question is whether $25,000 in debt makes sense for $35,000 starting pay in a communications field. For students who can attend as Kansas residents and genuinely want this career path, the math works—especially at an accessible university with a 95% admission rate. But families should understand they're paying for credentialing in a competitive field where networking and internships matter as much as the degree itself. This isn't a financial home run, but it's not a trap either.

Where Wichita State University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How Wichita State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Wichita State University$35,035$40,440+15%
University of Kansas$40,772$52,304+28%
Kansas State University$30,385$45,562+50%
Washburn University$39,932$41,062+3%
Pittsburg State University$28,106$39,868+42%

Compare to Similar Programs in Kansas

Communication and Media Studies bachelors's programs at peer institutions in Kansas (22 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Wichita State UniversityWichita$9,322$35,035$40,440$25,1590.72
University of KansasLawrence$11,700$40,772$52,304$22,2500.55
Washburn UniversityTopeka$9,578$39,932$41,062$21,8750.55
Emporia State UniversityEmporia$7,356$37,095$38,330$26,0000.70
Ottawa University-Kansas CityOverland Park$33,465$27,0000.81
Ottawa University-OnlineOverland Park$33,465$27,0000.81
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Wichita State University, approximately 30% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 96 graduates with reported earnings and 92 graduates with debt data. Small samples may not be representative.