Median Earnings (1yr)
$35,198
51st percentile
60th percentile in South Carolina
Median Debt
$27,000
8% above national median

Analysis

Winthrop's Communication and Media Studies program sits squarely in the middleβ€”median first-year earnings of $35,198 place it at the 60th percentile among South Carolina programs and just above the national median of $34,959. The debt load of $27,000 is reasonable, matching the state median and creating a manageable debt-to-earnings ratio of 0.77. For families considering in-state options, this performs competitively with programs at USC-Columbia and USC Aiken, though it trails Furman and College of Charleston by $6,000-7,000 annually.

The concern here is stagnation rather than struggle. Earnings essentially flatline between year one and year four, slipping slightly to $34,529β€”a pattern that suggests limited advancement opportunities in the roles graduates typically pursue. While media and communications careers can require patience to break through, this lack of growth over four years is worth noting. The 75% admission rate and 39% Pell Grant population indicate Winthrop serves a broad student base, and graduates appear to be finding work, just not work that's rapidly increasing in compensation.

For families focused on in-state affordability and reasonable debt, this program delivers exactly what the numbers suggest: steady, middle-of-the-road outcomes. If your child is passionate about communications and understands the field's salary realities, the manageable debt makes this a defensible choice. Just set realistic expectations about career trajectory in those first years after graduation.

Where Winthrop University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How Winthrop University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Winthrop University$35,198$34,529-2%
Furman University$41,766$56,966+36%
College of Charleston$36,903$50,262+36%
Coastal Carolina University$29,821$43,057+44%
University of South Carolina Aiken$34,654$38,731+12%

Compare to Similar Programs in South Carolina

Communication and Media Studies bachelors's programs at peer institutions in South Carolina (25 total in state)

Scroll to see more β†’

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Winthrop UniversityRock Hill$15,956$35,198$34,529$27,0000.77
Furman UniversityGreenville$58,312$41,766$56,966$22,6310.54
College of CharlestonCharleston$12,978$36,903$50,262$23,2500.63
University of South Carolina-ColumbiaColumbia$12,688$35,586β€”$25,5000.72
University of South Carolina AikenAiken$10,760$34,654$38,731$28,0000.81
University of South Carolina-UpstateSpartanburg$11,583$34,456$33,221$27,0000.78
National Medianβ€”$34,959β€”$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Winthrop University, approximately 39% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 46 graduates with reported earnings and 46 graduates with debt data. Small samples may not be representative.