Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Programs That Prepare You

College programs linked to this occupation, ranked by graduate earnings

Marketing(masters)University of Pennsylvania, PA

$183,993

Specialized Sales, Merchandising and Marketing Operations(masters)Saint Joseph's University - Philadelphia, PA

$151,768

Pharmacy, Pharmaceutical Sciences, and Administration(masters)Rutgers University-New Brunswick, NJ

$144,009

Pharmacy, Pharmaceutical Sciences, and Administration(masters)University of North Carolina at Chapel Hill, NC

$142,689

Pharmacy, Pharmaceutical Sciences, and Administration(masters)Ohio State University-Main Campus, OH

$140,217

Pharmacy, Pharmaceutical Sciences, and Administration(professional)University of the Incarnate Word, TX

$125,298

Pharmacy, Pharmaceutical Sciences, and Administration(doctoral)University of Southern California, CA

$122,882

Pharmacy, Pharmaceutical Sciences, and Administration(professional)California Health Sciences University, CA

$120,970

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Southwestern Oklahoma State University, OK

$120,944

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Shenandoah University, VA

$120,473

Pharmacy, Pharmaceutical Sciences, and Administration(masters)University of Washington-Seattle Campus, WA

$119,313

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Southern Illinois University Edwardsville, IL

$119,267

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Texas A&M University-College Station, TX

$118,683

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Sullivan University, KY

$118,469

Pharmacy, Pharmaceutical Sciences, and Administration(professional)North Dakota State University-Main Campus, ND

$118,142

Pharmacy, Pharmaceutical Sciences, and Administration(doctoral)Appalachian College of Pharmacy, VA

$118,127

Pharmacy, Pharmaceutical Sciences, and Administration(masters)University of Georgia, GA

$117,869

Pharmacy, Pharmaceutical Sciences, and Administration(masters)Temple University, PA

$117,770

Marketing(postbacc-cert)North Carolina State University at Raleigh, NC

$117,557

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Washington State University, WA

$117,376

Marketing(masters)University of Wisconsin-Madison, WI

$117,372

Pharmacy, Pharmaceutical Sciences, and Administration(doctoral)Belmont University, TN

$117,324

Marketing(grad-cert)University of Southern California, CA

$117,305

Pharmacy, Pharmaceutical Sciences, and Administration(masters)University of California-San Diego, CA

$117,115

Pharmacy, Pharmaceutical Sciences, and Administration(professional)Western University of Health Sciences, CA

$116,917