Analysis
Arkansas State's communication program shows promise on paper, with first-year earnings of $40,192 placing it near the 78th percentile nationally and edging out even the University of Arkansas ($40,095) in the state. The $21,250 debt load is notably lighter than both state and national medians, creating a debt-to-earnings ratio of 0.53 that should allow most graduates to manage payments comfortably.
The complication here is twofold. First, earnings actually dip to $38,396 by year fourβa 4% decline that bucks the typical career trajectory. This could reflect graduates shifting into lower-paying but more fulfilling roles, or simply the quirks of tracking a small cohort (fewer than 30 graduates in this dataset). Second, that small sample size means one or two outliers could be skewing the picture significantly. The program might be stronger or weaker than these numbers suggest.
For parents comfortable with some uncertainty, the fundamentals look solid: manageable debt, strong initial placement, and a school serving first-generation students effectively (37% receive Pell grants). Just understand you're betting on an early earnings advantage that historically hasn't grownβat least not in this limited dataset. If your student is entrepreneurial or plans to pivot careers, that initial momentum might be enough. For those expecting steady salary growth in traditional media roles, the flat trajectory deserves a conversation.
Where Arkansas State University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Arkansas State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Arkansas State University | $40,192 | $38,396 | -4% |
| University of Arkansas | $40,095 | $52,795 | +32% |
| University of Central Arkansas | $28,490 | $43,555 | +53% |
| Ouachita Baptist University | $34,574 | $39,034 | +13% |
| Arkansas Tech University | $30,927 | $34,783 | +12% |
Compare to Similar Programs in Arkansas
Communication and Media Studies bachelors's programs at peer institutions in Arkansas (15 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $7,754 | $40,192 | $38,396 | $21,250 | 0.53 | |
| $9,748 | $40,095 | $52,795 | $21,165 | 0.53 | |
| $32,480 | $34,574 | $39,034 | $23,521 | 0.68 | |
| $8,455 | $33,417 | $30,611 | $23,717 | 0.71 | |
| $8,508 | $30,927 | $34,783 | $24,500 | 0.79 | |
| $6,906 | $28,951 | β | $23,000 | 0.79 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Arkansas State University, approximately 37% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 25 graduates with reported earnings and 33 graduates with debt data. Small samples may not be representative.