Analysis
Azusa Pacific's Communication and Media Studies program shows earnings that lag behind most California alternatives, ranking in just the 25th percentile statewide despite relatively moderate debt. That first-year median of $31,366 falls roughly $7,000 below the state median, a meaningful gap when you consider that California students typically benefit from the state's higher-paying media markets in Los Angeles and the Bay Area.
The 57% earnings growth to $49,267 by year four is encouraging and outpaces typical wage growth patterns. Combined with manageable debt of $22,412 (below both national and state medians), the program's debt-to-earnings ratio of 0.71 is workable. However, this improvement doesn't fully close the gapβgraduates still earn less at year four than what peers from top California programs make right out of college. The admission rate of 79% and average SAT of 1155 suggest APU serves a broad student population, which may partially explain the earnings differential.
The major caveat here: sample size is small, meaning one or two graduates could skew these figures significantly. For a family choosing between APU and alternatives like Cal Poly SLO (where communications grads earn $62,000) or even mid-tier UC campuses, the $20,000+ earnings gap matters. If APU is offering substantial merit aid or if the faith-based mission aligns with your family's values, it could still work. But purely from a financial return perspective, California offers stronger options for this major.
Where Azusa Pacific University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Azusa Pacific University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Azusa Pacific University | $31,366 | $49,267 | +57% |
| University of California-Berkeley | $43,696 | $76,374 | +75% |
| Santa Clara University | $51,720 | $71,818 | +39% |
| University of Southern California | $47,651 | $63,317 | +33% |
| University of San Francisco | $39,000 | $61,461 | +58% |
Compare to Similar Programs in California
Communication and Media Studies bachelors's programs at peer institutions in California (68 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $43,600 | $31,366 | $49,267 | $22,412 | 0.71 | |
| $11,075 | $62,183 | $60,521 | $14,928 | 0.24 | |
| $13,160 | $58,089 | $41,621 | $37,188 | 0.64 | |
| $59,241 | $51,720 | $71,818 | $18,500 | 0.36 | |
| $66,742 | $48,398 | $53,036 | $19,667 | 0.41 | |
| β | $47,919 | $49,715 | $45,000 | 0.94 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Azusa Pacific University, approximately 35% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 19 graduates with reported earnings and 76 graduates with debt data. Small samples may not be representative.