Communication and Media Studies at California Polytechnic State University-San Luis Obispo
Bachelor's Degree
Analysis
Cal Poly San Luis Obispo's communication program stands head and shoulders above the crowd—outearning not just the typical California communication grad by 63%, but even eclipsing USC and Pepperdine, schools with far higher profiles and price tags. At $62,183 in first-year earnings, graduates are making nearly double the national median for this degree. The debt picture sweetens the deal further: $14,928 is well below both state and national averages, creating a debt-to-earnings ratio of just 0.24.
The slight dip in earnings between years one and four deserves mention—graduates earn about $1,700 less by year four. This could reflect career pivots or the volatility inherent in creative and media industries rather than a fundamental weakness in the program's preparation. Given that even the four-year figure of $60,521 still towers over peer programs, this hardly undermines the value proposition.
For families concerned about the return on a humanities degree, this program offers compelling evidence that outcomes depend enormously on where you study. Cal Poly combines selective admissions (30% acceptance rate) with a hands-on, industry-connected approach that clearly translates to marketability. The math is straightforward: exceptionally low debt paired with top-tier earnings makes this one of the strongest communication programs in California by the numbers.
Where California Polytechnic State University-San Luis Obispo Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How California Polytechnic State University-San Luis Obispo graduates compare to all programs nationally
California Polytechnic State University-San Luis Obispo graduates earn $62k, placing them in the 95th percentile of all communication and media studies bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in California
Communication and Media Studies bachelors's programs at peer institutions in California (68 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| California Polytechnic State University-San Luis Obispo | $62,183 | $60,521 | $14,928 | 0.24 |
| Ashford University | $58,089 | $41,621 | $37,188 | 0.64 |
| Santa Clara University | $51,720 | $71,818 | $18,500 | 0.36 |
| Pepperdine University | $48,398 | $53,036 | $19,667 | 0.41 |
| University of Phoenix-California | $47,919 | $49,715 | $45,000 | 0.94 |
| University of Southern California | $47,651 | $63,317 | $17,702 | 0.37 |
| National Median | $34,959 | — | $25,000 | 0.72 |
Other Communication and Media Studies Programs in California
Compare tuition, earnings, and debt across California schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Ashford University San Diego | $13,160 | $58,089 | $37,188 |
| Santa Clara University Santa Clara | $59,241 | $51,720 | $18,500 |
| Pepperdine University Malibu | $66,742 | $48,398 | $19,667 |
| University of Phoenix-California Ontario | — | $47,919 | $45,000 |
| University of Southern California Los Angeles | $68,237 | $47,651 | $17,702 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At California Polytechnic State University-San Luis Obispo, approximately 18% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 41 graduates with reported earnings and 40 graduates with debt data. Small samples may not be representative.