Analysis
With $29,995 in debt against first-year earnings estimated around $35,000 nationally, this program lands in a relatively manageable positionβthe debt load sits at just the 5th percentile nationally, meaning 95% of communication programs carry higher debt burdens. That's a meaningful advantage for a private college, though the earnings picture requires some context.
The challenge is that West Virginia's communication market appears considerably weaker than the national average, with peer programs in the state producing median earnings around $25,000βroughly $10,000 below what national benchmarks suggest. By year four, graduates here reach $42,366, which significantly outpaces other West Virginia programs but still reflects the state's constrained media landscape. Bethany serves a substantial population of Pell-eligible students (41%), so the relatively contained debt matters more than it might elsewhere.
The practical calculus: you're looking at debt slightly above what national programs typically produce, paired with earnings that could vary widely depending on whether your child stays in West Virginia or pursues opportunities elsewhere. The four-year jump suggests growth potential, but that first year may be tight. If staying in-state is the plan, understand that communication roles in West Virginia don't typically command national-level salaries. If geographic flexibility is possible, the debt-to-earnings ratio becomes more workable, though it still requires careful budgeting early on.
Where Bethany College Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Bethany College | β | $42,366 | β |
| Cornell University | $62,182 | $80,616 | +30% |
| University of Pennsylvania | $53,022 | $77,464 | +46% |
| West Virginia State University | $26,351 | $37,669 | +43% |
| Shepherd University | $23,653 | $36,731 | +55% |
Compare to Similar Programs in West Virginia
Communication and Media Studies bachelors's programs at peer institutions in West Virginia (8 total in state)
Scroll to see more β
| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $34,816 | $34,959* | $42,366 | $29,995 | β | |
| $9,049 | $26,351* | $37,669 | $30,788 | 1.17 | |
| $8,642 | $23,653* | $36,731 | $19,558 | 0.83 | |
| National Median | β | $34,959* | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Bethany College, approximately 41% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 613 similar programs. Actual outcomes may vary.