Radio, Television, and Digital Communication at Bradley University
Bachelor's Degree
Analysis
Bradley's radio and broadcasting program significantly outperforms most competitors in Illinois, with graduates earning $37,415 four years out—nearly $11,000 more than the state median for this field. That's crucial context in a state where many similar programs struggle to break $27,000. While the small graduating class (under 30 students) means individual outcomes could vary more than at larger programs, the earnings trajectory shows consistent growth rather than the stagnation common in media careers.
The $27,000 debt load sits near the national average for this major but translates to a manageable 0.82 debt-to-earnings ratio—meaning graduates owe less than one year's starting salary. In media fields where many programs saddle students with debt that exceeds their first-year earnings, this represents relatively responsible financial positioning. The 14% earnings bump from year one to year four suggests graduates are finding their footing rather than hitting an early ceiling.
The real question is whether your child is committed to broadcasting specifically. This program delivers solid value within its field, ranking in the 68th percentile nationally, but media careers generally start lower than many college graduates expect. If they're passionate about the industry and realistic about entry-level salaries, Bradley provides better preparation than most Illinois alternatives without excessive debt. The small program size could mean more faculty attention, though it also means less data certainty about typical outcomes.
Where Bradley University Stands
Earnings vs. debt across all radio, television, and digital communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Bradley University graduates compare to all programs nationally
Bradley University graduates earn $33k, placing them in the 68th percentile of all radio, television, and digital communication bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Illinois
Radio, Television, and Digital Communication bachelors's programs at peer institutions in Illinois (12 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Bradley University | $32,742 | $37,415 | $27,000 | 0.82 |
| North Central College | $30,167 | $49,783 | $27,000 | 0.90 |
| Chicago State University | $28,643 | — | $38,434 | 1.34 |
| Western Illinois University | $27,462 | $37,801 | $29,054 | 1.06 |
| Loyola University Chicago | $26,227 | — | $25,000 | 0.95 |
| Southern Illinois University-Carbondale | $25,057 | $35,648 | $25,025 | 1.00 |
| National Median | $29,976 | — | $24,250 | 0.81 |
Other Radio, Television, and Digital Communication Programs in Illinois
Compare tuition, earnings, and debt across Illinois schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| North Central College Naperville | $44,394 | $30,167 | $27,000 |
| Chicago State University Chicago | $12,754 | $28,643 | $38,434 |
| Western Illinois University Macomb | $14,952 | $27,462 | $29,054 |
| Loyola University Chicago Chicago | $51,716 | $26,227 | $25,000 |
| Southern Illinois University-Carbondale Carbondale | $13,244 | $25,057 | $25,025 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Bradley University, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 26 graduates with reported earnings and 27 graduates with debt data. Small samples may not be representative.