Median Earnings (1yr)
$36,310
57th percentile (40th in CA)
Median Debt
$16,500
34% below national median
Debt-to-Earnings
0.45
Manageable
Sample Size
263
Adequate data

Analysis

Cal State San Marcos graduates in communication start earning just slightly above the national median at $36,310, but the story becomes more compelling when you look at the trajectory: earnings jump 30% to $47,169 by year four, outpacing the typical slow growth in this field. That puts graduates solidly in the middle of national performance while keeping debt extraordinarily low at $16,500—well below both the national and California medians. The debt load is so manageable that most graduates will owe less than half their first-year salary, making this one of the most financially accessible communication programs in the state.

The catch is positioning within California itself. At the 40th percentile statewide, CSU San Marcos trails the state median by a few thousand dollars, and graduates from Cal Poly SLO or private schools like Santa Clara earn $15,000-25,000 more by year four. But those comparisons miss the point for many families: with a 96% admission rate and 44% of students on Pell grants, this program serves a different population than selective privates, and it does so while delivering solid earnings growth without saddling students with crushing debt.

For families concerned about affordability in California's expensive media markets, this program offers a practical path forward. Your child won't start at the top of the pay scale, but they'll graduate with minimal debt and see meaningful salary growth as they establish themselves professionally.

Where California State University-San Marcos Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

California State University-San MarcosOther communication and media studies programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How California State University-San Marcos graduates compare to all programs nationally

California State University-San Marcos graduates earn $36k, placing them in the 57th percentile of all communication and media studies bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in California

Communication and Media Studies bachelors's programs at peer institutions in California (68 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
California State University-San Marcos$36,310$47,169$16,5000.45
California Polytechnic State University-San Luis Obispo$62,183$60,521$14,9280.24
Ashford University$58,089$41,621$37,1880.64
Santa Clara University$51,720$71,818$18,5000.36
Pepperdine University$48,398$53,036$19,6670.41
University of Phoenix-California$47,919$49,715$45,0000.94
National Median$34,959$25,0000.72

Other Communication and Media Studies Programs in California

Compare tuition, earnings, and debt across California schools

SchoolIn-State TuitionEarnings (1yr)Debt
California Polytechnic State University-San Luis Obispo
San Luis Obispo
$11,075$62,183$14,928
Ashford University
San Diego
$13,160$58,089$37,188
Santa Clara University
Santa Clara
$59,241$51,720$18,500
Pepperdine University
Malibu
$66,742$48,398$19,667
University of Phoenix-California
Ontario
$47,919$45,000

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At California State University-San Marcos, approximately 44% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 263 graduates with reported earnings and 229 graduates with debt data. Small samples may not be representative.