Median Earnings (1yr)
$33,577
15th percentile
40th percentile in Arkansas
Median Debt
$26,854
9% above national median

Analysis

Communications graduates from Harding University face a challenging financial reality: first-year earnings of $33,577 fall below both Arkansas and national medians, ranking in just the 15th percentile nationally. While the program sits in the middle of Arkansas offerings (40th percentile), that's a small consolation when competing programs like Arkansas State deliver 21% higher starting salaries. The debt load of $26,854 creates a tight budget in those early career years, though it's not dramatically out of line with similar programs.

The silver lining here is the earnings trajectory. Graduates see strong income growth, reaching $47,237 by year four—a 41% increase that suggests many eventually find their footing in the field. However, this delayed payoff means several years of financial constraint, which matters for students who may need to start repaying loans immediately. The relatively low debt-to-earnings ratio of 0.80 helps, but you're still looking at a program where your graduate will likely earn less than communications majors at peer institutions in Arkansas.

For families considering Harding, this program makes more sense if the student has strong reasons to attend beyond pure financial return—perhaps the faith-based mission or campus community. If maximizing early career earnings is the priority, Arkansas State's communications program delivers significantly better outcomes with similar debt levels.

Where Harding University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How Harding University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Harding University$33,577$47,237+41%
University of San Francisco$37,856$86,425+128%
American University$50,026$75,287+50%
Syracuse University$54,934$71,592+30%
University of Central Arkansas$35,177$41,827+19%

Compare to Similar Programs in Arkansas

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Arkansas (6 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Harding UniversitySearcy$24,888$33,577$47,237$26,8540.80
Arkansas State UniversityJonesboro$7,754$40,812$23,2500.57
University of Central ArkansasConway$10,118$35,177$41,827$22,8000.65
National Median$39,794$24,6250.62

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Harding University, approximately 19% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 46 graduates with reported earnings and 53 graduates with debt data. Small samples may not be representative.