Analysis
Iowa State's communication program outperforms both national averages and most in-state competitors while keeping debt remarkably low. At $40,497 in first-year earnings, graduates earn 16% more than the national median for this field and land right at Iowa's state medianβbut they're doing it with $19,425 in debt, roughly $6,000 less than typical Iowa graduates. That debt-to-earnings ratio of 0.48 means students owe less than half their first-year salary, making this one of the more affordable paths into media careers.
The program ranks in the 79th percentile nationally, outperforming three-quarters of communication programs across the country. Within Iowa, it's competitive with private schools like Luther and Wartburg but costs considerably less in borrowed money. The 13% earnings growth to $45,673 by year four shows solid career progression, though not spectacular.
For families worried about the "communications major" stereotype of low earnings and high debt, Iowa State flips that script. The combination of above-average starting salaries and below-average debt makes this a financially sensible choice, particularly for in-state students. You're getting comparable outcomes to Iowa's top-ranked programs without the debt burden that often comes with private institutions.
Where Iowa State University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Iowa State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Iowa State University | $40,497 | $45,673 | +13% |
| University of Iowa | $37,647 | $56,246 | +49% |
| Luther College | $42,012 | $47,382 | +13% |
| University of Northern Iowa | $40,558 | $45,629 | +13% |
| Wartburg College | $40,255 | $43,549 | +8% |
Compare to Similar Programs in Iowa
Communication and Media Studies bachelors's programs at peer institutions in Iowa (22 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $10,497 | $40,497 | $45,673 | $19,425 | 0.48 | |
| $50,320 | $42,012 | $47,382 | $27,000 | 0.64 | |
| $9,728 | $40,558 | $45,629 | $19,387 | 0.48 | |
| $51,040 | $40,255 | $43,549 | $26,750 | 0.66 | |
| $10,964 | $37,647 | $56,246 | $25,814 | 0.69 | |
| $38,298 | $36,821 | β | $25,166 | 0.68 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Iowa State University, approximately 18% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 84 graduates with reported earnings and 106 graduates with debt data. Small samples may not be representative.