Analysis
Jacksonville State's Communication and Media Studies program lands squarely in the middle of the packβboth nationally and within Alabamaβbut that middle ground tells a reassuring story for an affordable regional university. At $35,147 in first-year earnings, graduates earn slightly more than the national median and notably outpace Alabama's state median of $33,172, placing this program in the 60th percentile statewide. That's meaningful context: your child would be doing better than most communication majors in Alabama, without paying the premium prices of Alabama's flagship institutions.
The debt picture is reasonable. At $24,750, graduates carry slightly less debt than both state and national medians, with a 0.70 debt-to-earnings ratio that should be manageable on an entry-level communications salary. Earnings grow steadily to $38,577 by year fourβa 10% increase that suggests graduates are gaining traction in their careers rather than stalling out. While this program won't match the earning power of Alabama or Samford grads (who start around $40,000), the gap isn't dramatic, and JSU's lower costs likely make up much of the difference.
For families seeking an in-state option that won't overburden students with debt while still delivering competitive outcomes, this program does what it should. It's not flashy, but the combination of below-median debt and above-median state earnings represents a solid value proposition for communication students staying in Alabama.
Where Jacksonville State University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Jacksonville State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Jacksonville State University | $35,147 | $38,577 | +10% |
| Auburn University | $35,929 | $54,188 | +51% |
| The University of Alabama | $40,790 | $45,947 | +13% |
| University of Alabama at Birmingham | $33,190 | $40,729 | +23% |
| University of South Alabama | $30,153 | $38,521 | +28% |
Compare to Similar Programs in Alabama
Communication and Media Studies bachelors's programs at peer institutions in Alabama (20 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $12,426 | $35,147 | $38,577 | $24,750 | 0.70 | |
| $11,900 | $40,790 | $45,947 | $25,000 | 0.61 | |
| $38,144 | $39,690 | β | β | β | |
| $12,536 | $35,929 | $54,188 | $20,675 | 0.58 | |
| $8,832 | $33,190 | $40,729 | $26,000 | 0.78 | |
| $9,792 | $33,154 | $32,179 | $23,250 | 0.70 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Jacksonville State University, approximately 43% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 38 graduates with reported earnings and 44 graduates with debt data. Small samples may not be representative.