Public Relations, Advertising, and Applied Communication at Kent State University at Kent
Bachelor's Degree
Analysis
Kent State's PR and communications program graduates start slightly behind the state median ($40,867 versus $41,677) but make up ground quickly—median earnings jump 30% to $53,234 by year four. That growth trajectory matters more than the modest starting point, especially given the manageable $25,000 debt load. The debt-to-earnings ratio of 0.61 means graduates owe roughly seven months of first-year salary, leaving breathing room while they build their careers.
The 40th percentile ranking within Ohio is worth examining. Yes, Miami University's PR grads earn $50,700 right out of college—but Kent State students aren't paying Miami's tuition. The real question is whether Kent State grads catch up, and the four-year data suggests they're closing that gap. Nationally, this program performs better (60th percentile), which indicates Kent State holds its own against the broader competition outside Ohio's flagship schools.
For families watching their budget, this program works. The starting salary covers living expenses and debt payments without financial strain, and the earnings growth shows employers value the experience these graduates gain. It's not the highest-earning option in Ohio, but it's a stable path into communications careers without the debt burden that would make early career risk-taking difficult.
Where Kent State University at Kent Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Kent State University at Kent graduates compare to all programs nationally
Kent State University at Kent graduates earn $41k, placing them in the 60th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Ohio
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Ohio (30 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Kent State University at Kent | $40,867 | $53,234 | $25,000 | 0.61 |
| Miami University-Oxford | $50,700 | $65,121 | $25,000 | 0.49 |
| Miami University-Middletown | $50,700 | $65,121 | $25,000 | 0.49 |
| Miami University-Hamilton | $50,700 | $65,121 | $25,000 | 0.49 |
| Franklin University | $46,518 | $49,680 | $42,017 | 0.90 |
| Capital University | $45,235 | $46,188 | $27,000 | 0.60 |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in Ohio
Compare tuition, earnings, and debt across Ohio schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Miami University-Oxford Oxford | $17,809 | $50,700 | $25,000 |
| Miami University-Middletown Middletown | $7,278 | $50,700 | $25,000 |
| Miami University-Hamilton Hamilton | $7,278 | $50,700 | $25,000 |
| Franklin University Columbus | $9,577 | $46,518 | $42,017 |
| Capital University Columbus | $41,788 | $45,235 | $27,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Kent State University at Kent, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 112 graduates with reported earnings and 116 graduates with debt data. Small samples may not be representative.