Analysis
Lamar's communication degree produces earnings slightly below what most Texas programs deliver, but the debt load stays manageable and earnings show steady growth. At $32,556 in the first year, graduates earn about $1,400 less than the Texas median for this major—placing this program in the 40th percentile statewide. That's not disastrous, but it means four out of ten Texas schools produce better outcomes. The debt picture offers some relief: $25,669 is close to both state and national averages, creating a debt-to-earnings ratio of 0.79 that should be payable, if not comfortable.
The 8% earnings growth to $35,050 by year four suggests graduates aren't stuck in entry-level positions forever, though they're still trailing the state median. For context, UT Austin and Baylor communication grads start around $44,000—nearly $11,000 more—while even UT Permian Basin, another regional public school, reaches $46,000. The gap matters because communication degrees already face skepticism about ROI, and Lamar's outcomes land in middle-of-the-pack territory where the value depends heavily on career path and networking.
If your student is drawn to communication and wants to stay near Beaumont with manageable in-state tuition, this program clears the minimum bar: graduates earn more than their debt, and growth suggests improvement over time. But if they can access Houston or Austin schools without substantially more debt, those markets offer stronger earning potential right out of the gate.
Where Lamar University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How Lamar University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Lamar University | $32,556 | $35,050 | +8% |
| Texas Christian University | $32,123 | $61,473 | +91% |
| University of Houston | $37,958 | $56,081 | +48% |
| Texas A&M University-College Station | $43,295 | $54,656 | +26% |
| Baylor University | $43,740 | $53,270 | +22% |
Compare to Similar Programs in Texas
Communication and Media Studies bachelors's programs at peer institutions in Texas (64 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $8,690 | $32,556 | $35,050 | $25,669 | 0.79 | |
| — | $47,919 | $49,715 | $45,000 | 0.94 | |
| $17,488 | $47,622 | $47,238 | $56,858 | 1.19 | |
| $10,904 | $46,203 | $45,950 | $22,852 | 0.49 | |
| $11,678 | $43,848 | — | $20,500 | 0.47 | |
| $54,844 | $43,740 | $53,270 | $23,860 | 0.55 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Lamar University, approximately 44% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 60 graduates with reported earnings and 69 graduates with debt data. Small samples may not be representative.