Public Relations, Advertising, and Applied Communication at Metropolitan State University
Bachelor's Degree
metrostate.eduAnalysis
Minnesota communications programs typically produce first-year earnings around $40,000, and Metropolitan State's estimated outcomes align closely with these state norms. With projected debt of $23,342 against estimated earnings of $39,794, graduates would face annual payments roughly equivalent to 6% of their gross income—manageable territory for most borrowers. The school's 44% Pell grant population suggests many students are accessing higher education without substantial family resources, making this debt load particularly relevant.
The challenge with communications degrees generally isn't the debt burden but the earnings ceiling. Similar programs across the state show remarkably consistent first-year salaries, whether at University of Northwestern-St Paul ($41,278) or Minnesota State Moorhead ($39,198)—a narrow range that suggests the field itself, rather than the institution, determines early compensation. Public relations and advertising typically reward years of experience and portfolio development more than the credential alone.
For a Metropolitan State student entering this field, the numbers suggest a workable start but not a financial windfall. The estimated debt-to-earnings ratio of 0.59 falls within conventional "safe" lending territory, and the open-access admissions model (96% acceptance rate) serves students who might not have alternatives. The real question is whether your student has specific career goals in communications that justify four years of study, since the field often values internships, portfolio work, and networking as much as the degree itself.
Where Metropolitan State University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Minnesota
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Minnesota (12 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $9,780 | $39,794* | — | $23,342* | — | |
| $36,830 | $41,278* | $51,835 | —* | — | |
| $10,336 | $39,198* | $49,415 | $22,312* | 0.57 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Metropolitan State University, approximately 44% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.