Public Relations, Advertising, and Applied Communication at Minnesota State University-Mankato
Bachelor's Degree
mnsu.eduAnalysis
The $23,000 in estimated debt sits below typical borrowing for this bachelor's degree, which matters when similar programs nationally suggest first-year earnings around $40,000. That 0.59 debt-to-earnings ratio—based on peer programs rather than this specific school's outcomes—indicates manageable repayment, though it means roughly seven months of pre-tax income devoted to debt. Minnesota programs in this field cluster tightly, with neighboring state schools reporting outcomes between $39,000 and $41,000, suggesting the state's market for communications graduates offers relatively consistent entry points.
The real question is trajectory. Communications and PR careers often reward skill development and networking more than credential prestige, and Minnesota State-Mankato's 91% admission rate means students pay less for access than at selective privates. But these fields also tend to concentrate higher-paying opportunities in major metros—Minneapolis-St. Paul in this case—which could mean geographic constraints after graduation. The estimated figures tell us what's typical nationally for this major, not what Minnesota State specifically delivers, so your child's outcomes will depend heavily on internships, portfolio work, and willingness to hustle for opportunities beyond what the degree itself guarantees.
For parents weighing this investment: the debt burden appears reasonable for a four-year degree, but earnings potential in communications varies wildly based on specialization and hustle. If your student thrives in the more entrepreneurial aspects of the field—building client relationships, digital strategy, content creation—the investment makes sense. If they're drawn to it as a "default" option, cheaper pathways like starting at a two-year college might test that commitment first.
Where Minnesota State University-Mankato Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Minnesota
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Minnesota (12 total in state)
Scroll to see more →
| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $9,490 | $39,794* | — | $23,342* | — | |
| $36,830 | $41,278* | $51,835 | —* | — | |
| $10,336 | $39,198* | $49,415 | $22,312* | 0.57 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Minnesota State University-Mankato, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.