Communication and Media Studies at Northeastern University Oakland
Bachelor's Degree
oakland.northeastern.eduAnalysis
In California's crowded communications field, first-year earnings around $38,000 suggest this program faces an uphill battle against stronger state competitors. Cal Poly SLO graduates in this major earn $62,000 their first year—63% more than what peer programs typically produce. Even allowing for regional salary differences in the Bay Area, that gap is significant for families considering a selective program at a 17% admission rate school.
The four-year earnings jump to $67,761 offers some reassurance that the trajectory improves substantially. The estimated debt of $23,250 sits below the national median for communications programs, though it's above California's typical $18,250, likely reflecting higher Bay Area costs. With a debt-to-earnings ratio of 0.61, graduates would spend roughly seven months of their first year's salary on debt—manageable, but not impressive given Northeastern's competitive admissions profile.
The core issue is value relative to alternatives. Students admitted to Northeastern Oakland likely have options at UC schools or Cal Poly, where communications programs demonstrate stronger immediate earning power. Unless there's a compelling reason—specialized faculty, industry connections, or co-op opportunities unique to this campus—the estimated earnings pattern suggests families should carefully weigh whether this particular path justifies choosing it over established California programs with proven track records.
Where Northeastern University Oakland Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Northeastern University Oakland | — | $67,761 | — |
| University of California-Berkeley | $43,696 | $76,374 | +75% |
| Santa Clara University | $51,720 | $71,818 | +39% |
| University of Southern California | $47,651 | $63,317 | +33% |
| University of San Francisco | $39,000 | $61,461 | +58% |
Compare to Similar Programs in California
Communication and Media Studies bachelors's programs at peer institutions in California (68 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $63,949 | $38,097* | $67,761 | $23,250 | — | |
| $11,075 | $62,183* | $60,521 | $14,928 | 0.24 | |
| $13,160 | $58,089* | $41,621 | $37,188 | 0.64 | |
| $59,241 | $51,720* | $71,818 | $18,500 | 0.36 | |
| $66,742 | $48,398* | $53,036 | $19,667 | 0.41 | |
| — | $47,919* | $49,715 | $45,000 | 0.94 | |
| National Median | — | $34,959* | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 42 similar programs in CA. Actual outcomes may vary.