Median Earnings (1yr)
$28,247
16th percentile
25th percentile in Texas
Median Debt
$26,000
4% above national median

Analysis

Sam Houston State's Communication and Media Studies program starts rough but shows one of the strongest growth trajectories in the field. That first-year salary of $28,247 ranks in just the 16th percentile nationally—well below both the national median ($34,959) and Texas median ($33,906). However, graduates see 63% earnings growth by year four, reaching $45,930, which exceeds even UT Austin's typical outcomes in this field. This isn't the typical communications story where graduates plateau early.

The $26,000 debt load sits slightly above the Texas median and is manageable relative to that fourth-year salary, though that initial 0.92 debt-to-earnings ratio means the first year or two will be tight financially. Among Texas's 64 programs, this ranks in the 25th percentile—meaning three-quarters of in-state options produce better immediate outcomes. But if your child is willing to navigate a challenging entry period (likely internships or entry-level media work), the trajectory here outpaces most peers.

The tradeoff is clear: accept below-average starting pay in exchange for above-average growth potential. For a student with financial flexibility to weather those first years—or family support to minimize living expenses initially—this program delivers stronger mid-career results than most communications degrees. If your child needs immediate earning power after graduation, though, this isn't the path.

Where Sam Houston State University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How Sam Houston State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Sam Houston State University$28,247$45,930+63%
Texas Christian University$32,123$61,473+91%
University of Houston$37,958$56,081+48%
Texas A&M University-College Station$43,295$54,656+26%
Baylor University$43,740$53,270+22%

Compare to Similar Programs in Texas

Communication and Media Studies bachelors's programs at peer institutions in Texas (64 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Sam Houston State UniversityHuntsville$9,228$28,247$45,930$26,0000.92
University of Phoenix-TexasDallas$47,919$49,715$45,0000.94
DeVry University-TexasIrving$17,488$47,622$47,238$56,8581.19
The University of Texas Permian BasinOdessa$10,904$46,203$45,950$22,8520.49
The University of Texas at AustinAustin$11,678$43,848$20,5000.47
Baylor UniversityWaco$54,844$43,740$53,270$23,8600.55
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Sam Houston State University, approximately 40% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 212 graduates with reported earnings and 235 graduates with debt data. Small samples may not be representative.