Communication and Media Studies at Sam Houston State University
Bachelor's Degree
Analysis
Sam Houston State's Communication and Media Studies program starts rough but shows one of the strongest growth trajectories in the field. That first-year salary of $28,247 ranks in just the 16th percentile nationally—well below both the national median ($34,959) and Texas median ($33,906). However, graduates see 63% earnings growth by year four, reaching $45,930, which exceeds even UT Austin's typical outcomes in this field. This isn't the typical communications story where graduates plateau early.
The $26,000 debt load sits slightly above the Texas median and is manageable relative to that fourth-year salary, though that initial 0.92 debt-to-earnings ratio means the first year or two will be tight financially. Among Texas's 64 programs, this ranks in the 25th percentile—meaning three-quarters of in-state options produce better immediate outcomes. But if your child is willing to navigate a challenging entry period (likely internships or entry-level media work), the trajectory here outpaces most peers.
The tradeoff is clear: accept below-average starting pay in exchange for above-average growth potential. For a student with financial flexibility to weather those first years—or family support to minimize living expenses initially—this program delivers stronger mid-career results than most communications degrees. If your child needs immediate earning power after graduation, though, this isn't the path.
Where Sam Houston State University Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Sam Houston State University graduates compare to all programs nationally
Sam Houston State University graduates earn $28k, placing them in the 16th percentile of all communication and media studies bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Texas
Communication and Media Studies bachelors's programs at peer institutions in Texas (64 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Sam Houston State University | $28,247 | $45,930 | $26,000 | 0.92 |
| University of Phoenix-Texas | $47,919 | $49,715 | $45,000 | 0.94 |
| DeVry University-Texas | $47,622 | $47,238 | $56,858 | 1.19 |
| The University of Texas Permian Basin | $46,203 | $45,950 | $22,852 | 0.49 |
| The University of Texas at Austin | $43,848 | — | $20,500 | 0.47 |
| Baylor University | $43,740 | $53,270 | $23,860 | 0.55 |
| National Median | $34,959 | — | $25,000 | 0.72 |
Other Communication and Media Studies Programs in Texas
Compare tuition, earnings, and debt across Texas schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| University of Phoenix-Texas Dallas | — | $47,919 | $45,000 |
| DeVry University-Texas Irving | $17,488 | $47,622 | $56,858 |
| The University of Texas Permian Basin Odessa | $10,904 | $46,203 | $22,852 |
| The University of Texas at Austin Austin | $11,678 | $43,848 | $20,500 |
| Baylor University Waco | $54,844 | $43,740 | $23,860 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Sam Houston State University, approximately 40% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 212 graduates with reported earnings and 235 graduates with debt data. Small samples may not be representative.