Analysis
San Diego State's Radio, Television, and Digital Communication program starts its graduates at just $22,487—roughly $3,000 below the California median and $7,500 below the national average. That first-year figure ranks in the bottom 5% nationally, which is concerning for a program at a selective public university. Even within California's media education landscape, where starting salaries tend to run lower than the national average, SDSU graduates trail behind most competitors, including sister CSU schools like Northridge and San Francisco State.
The silver lining is trajectory: earnings jump 59% to $35,695 by year four, eventually surpassing both state and national medians. The relatively modest debt load of $15,248—matching California's median and well below the $24,250 national figure—keeps this program from being a complete financial risk. Still, that first year earning barely above minimum wage in expensive San Diego is a real hardship, even with manageable debt payments.
For families considering this program, the question is whether your student can weather those first few lean years. The strong earnings growth suggests that SDSU grads eventually find their footing in media careers, but they're starting from further behind than peers at nearby Cal State campuses. If your child has family support or savings to supplement that first year or two, the program becomes more viable. Without that cushion, the initial earnings gap makes this a financially risky choice compared to other California options.
Where San Diego State University Stands
Earnings vs. debt across all radio, television, and digital communication bachelors's programs nationally
Earnings Distribution
How San Diego State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| San Diego State University | $22,487 | $35,695 | +59% |
| San Francisco State University | $28,753 | $52,237 | +82% |
| Pepperdine University | $23,182 | $47,884 | +107% |
| University of La Verne | $33,773 | $46,849 | +39% |
| California State University-Monterey Bay | $24,496 | $44,249 | +81% |
Compare to Similar Programs in California
Radio, Television, and Digital Communication bachelors's programs at peer institutions in California (23 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $8,290 | $22,487 | $35,695 | $15,248 | 0.68 | |
| $7,064 | $36,517 | $35,970 | $13,000 | 0.36 | |
| $47,000 | $33,773 | $46,849 | — | — | |
| $46,704 | $29,388 | $39,106 | $22,813 | 0.78 | |
| $7,424 | $28,753 | $52,237 | $17,683 | 0.61 | |
| $7,095 | $27,278 | $40,021 | $15,000 | 0.55 | |
| National Median | — | $29,976 | — | $24,250 | 0.81 |
Career Paths
Occupations commonly associated with radio, television, and digital communication graduates
Web and Digital Interface Designers
Video Game Designers
Communications Teachers, Postsecondary
Producers and Directors
Media Programming Directors
Talent Directors
Media Technical Directors/Managers
Film and Video Editors
News Analysts, Reporters, and Journalists
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At San Diego State University, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 120 graduates with reported earnings and 95 graduates with debt data. Small samples may not be representative.