Median Earnings (1yr)
$33,255
42nd percentile
40th percentile in Texas
Median Debt
$20,847
14% below national median

Analysis

Texas State's journalism graduates start at $33,255—below both the state median ($35,675) and the national average ($34,515), placing this program at the 40th percentile among Texas journalism schools. While the $20,847 in debt is slightly better than typical for the field, the modest starting salary means graduates face a real challenge in those first years. You're looking at earnings that trail programs like UT Austin and University of Houston by $6,000-7,000 annually, a gap that compounds significantly over time.

The 6% earnings growth over four years to $35,078 helps narrow the gap somewhat, but graduates still remain near the middle of the pack. For a family weighing journalism programs in Texas, the question becomes whether the accessible admission (89% acceptance rate) and lower-than-average debt load offset the weaker earning potential. The program does what it promises—prepares students for journalism careers—but it's not positioning them for the higher-paying opportunities that graduates from UT Austin or SMU might access more easily.

If your child is committed to journalism and Texas State offers significant in-state tuition advantages, the manageable debt makes this workable. But if you're paying similar amounts to what you'd pay at UT Austin or University of Houston, those programs deliver materially better outcomes in the same market. The field itself pays modestly, so starting position matters more than it would in higher-earning careers.

Where Texas State University Stands

Earnings vs. debt across all journalism bachelors's programs nationally

Earnings Distribution

How Texas State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Texas State University$33,255$35,078+5%
Baylor University$35,675$51,918+46%
Southern Methodist University$40,502$51,501+27%
The University of Texas at Austin$39,336$51,204+30%
University of North Texas$38,118$47,700+25%

Compare to Similar Programs in Texas

Journalism bachelors's programs at peer institutions in Texas (20 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Texas State UniversitySan Marcos$11,450$33,255$35,078$20,8470.63
Southern Methodist UniversityDallas$64,460$40,502$51,501$19,4480.48
The University of Texas at AustinAustin$11,678$39,336$51,204$21,5000.55
University of North TexasDenton$11,164$38,118$47,700$19,8770.52
University of HoustonHouston$9,711$36,226$42,967$21,5000.59
Baylor UniversityWaco$54,844$35,675$51,918$23,9590.67
National Median—$34,515—$24,2500.70

Career Paths

Occupations commonly associated with journalism graduates

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Film and Video Editors

Edit moving images on film, video, or other media. May work with a producer or director to organize images for final production. May edit or synchronize soundtracks with images.

$70,570/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Photographers

Photograph people, landscapes, merchandise, or other subjects. May use lighting equipment to enhance a subject's appearance. May use editing software to produce finished images and prints. Includes commercial and industrial photographers, scientific photographers, and photojournalists.

$42,520/yrJobs growth:High school diploma or equivalent

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Proofreaders and Copy Markers

Read transcript or proof type setup to detect and mark for correction any grammatical, typographical, or compositional errors. Excludes workers whose primary duty is editing copy. Includes proofreaders of braille.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Texas State University, approximately 36% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 45 graduates with reported earnings and 44 graduates with debt data. Small samples may not be representative.