Public Relations, Advertising, and Applied Communication at University of Akron Main Campus
Bachelor's Degree
uakron.eduAnalysis
University of Akron's communications program gets students to work with relatively low debtβjust $27,000 at graduation, which puts it in the 5th percentile nationally (meaning 95% of comparable programs leave students with more debt). The debt-to-earnings ratio of 0.65 is manageable, and graduates earn above the national median for this field. The challenge is Ohio context: while this program beats the national average, it lands squarely in the middle of Ohio's communications landscape at the 40th percentile, with graduates earning about $7,000 less than peers at Miami University.
The earnings trajectory shows steady if unspectacular growth, climbing from $41,396 to $44,794 over four yearsβan 8% increase that at least moves in the right direction. For anxious parents, the key question is whether staying closer to home (and potentially saving on in-state tuition) offsets the earnings gap compared to Ohio's top programs. The modest debt load is genuinely attractive, especially for a field where many graduates start in lower-paying entry positions.
This program makes sense if cost containment is the priority and your student plans to build their career through experience rather than immediate post-graduation salary. The low debt burden provides flexibility that higher-earning programs with steeper price tags might not offer.
Where University of Akron Main Campus Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How University of Akron Main Campus graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Akron Main Campus | $41,396 | $44,794 | +8% |
| Miami University-Oxford | $50,700 | $65,121 | +28% |
| Miami University-Hamilton | $50,700 | $65,121 | +28% |
| Miami University-Middletown | $50,700 | $65,121 | +28% |
| Otterbein University | $37,430 | $54,544 | +46% |
Compare to Similar Programs in Ohio
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Ohio (30 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $12,799 | $41,396 | $44,794 | $27,000 | 0.65 | |
| $17,809 | $50,700 | $65,121 | $25,000 | 0.49 | |
| $7,278 | $50,700 | $65,121 | $25,000 | 0.49 | |
| $7,278 | $50,700 | $65,121 | $25,000 | 0.49 | |
| $9,577 | $46,518 | $49,680 | $42,017 | 0.90 | |
| $41,788 | $45,235 | $46,188 | $27,000 | 0.60 | |
| National Median | β | $39,794 | β | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Akron Main Campus, approximately 29% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 70 graduates with reported earnings and 67 graduates with debt data. Small samples may not be representative.