2026 ROI Award Winner
Median Earnings (1yr)
$43,696
95th percentile
60th percentile in California
Median Debt
$11,180
55% below national median

Analysis

Berkeley's Communication and Media Studies program demonstrates the brand's power to overcome a field often criticized for weak earnings. Starting at $43,696 and nearly doubling to $76,374 by year four, graduates substantially outpace the national median of $34,959—placing this program in the 95th percentile nationally. The minimal $11,180 debt burden (less than half the national average) means students reach a comfortable debt-to-earnings ratio of 0.26, making repayment straightforward even in that first year.

The California context reveals an interesting nuance: while this program dominates nationally, it sits at the 60th percentile among California schools. That's because the state has several strong alternatives, including Cal Poly SLO at $62,000 first-year earnings. Yet Berkeley's combination of low debt, strong earnings growth, and elite university prestige still makes it compelling—especially for students gaining admission to this highly selective institution (12% acceptance rate).

For families who can navigate Berkeley's competitive admissions, this represents a smart path into communications. The 75% earnings jump from year one to year four suggests graduates successfully leverage the Cal network into professional roles, rather than staying stuck in entry-level media positions. The financial risk here is minimal, and the Berkeley credential opens doors that justify choosing this program over higher-earning but less prestigious alternatives.

Where University of California-Berkeley Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How University of California-Berkeley graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of California-Berkeley$43,696$76,374+75%
Santa Clara University$51,720$71,818+39%
University of Southern California$47,651$63,317+33%
University of San Francisco$39,000$61,461+58%
University of California-Santa Barbara$46,598$61,114+31%

Compare to Similar Programs in California

Communication and Media Studies bachelors's programs at peer institutions in California (68 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of California-BerkeleyBerkeley$14,850$43,696$76,374$11,1800.26
California Polytechnic State University-San Luis ObispoSan Luis Obispo$11,075$62,183$60,521$14,9280.24
Ashford UniversitySan Diego$13,160$58,089$41,621$37,1880.64
Santa Clara UniversitySanta Clara$59,241$51,720$71,818$18,5000.36
Pepperdine UniversityMalibu$66,742$48,398$53,036$19,6670.41
University of Phoenix-CaliforniaOntario$47,919$49,715$45,0000.94
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of California-Berkeley, approximately 27% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 213 graduates with reported earnings and 193 graduates with debt data. Small samples may not be representative.