Public Relations, Advertising, and Applied Communication at University of Georgia
Bachelor's Degree
uga.eduAnalysis
UGA's communications program outperforms most of its peers nationally, with first-year graduates earning $45,326โabout $5,700 more than the typical program nationally and roughly $7,000 ahead of Georgia's median. While that puts it in the 60th percentile statewide (behind Kennesaw State but comfortably ahead of most in-state options), the real story is how earnings accelerate to $62,187 by year fourโa 37% jump that suggests graduates build valuable career momentum. The debt load of $21,787 is below both state and national averages, creating a manageable 0.48 debt-to-earnings ratio that new graduates can realistically handle.
What makes this particularly appealing is the combination of strong earnings and reasonable debt. Many communications programs leave graduates with more debt and lower starting salaries. Here, you're getting admission to a selective program (37% acceptance rate) that opens doors without crushing your child financially. The robust sample size of 100+ graduates means these numbers reflect consistent outcomes, not flukes.
For Georgia families, this represents one of the better value propositions in communications. Your child won't necessarily out-earn a Kennesaw State grad in year one, but they'll start with less debt and still earn well above what most communications majors make nationally. That's a solid foundation for building a career in PR, advertising, or media.
Where University of Georgia Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How University of Georgia graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Georgia | $45,326 | $62,187 | +37% |
| University of San Francisco | $37,856 | $86,425 | +128% |
| American University | $50,026 | $75,287 | +50% |
| Syracuse University | $54,934 | $71,592 | +30% |
| Georgia Southern University | $35,649 | $47,021 | +32% |
Compare to Similar Programs in Georgia
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Georgia (13 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $11,180 | $45,326 | $62,187 | $21,787 | 0.48 | |
| $5,786 | $41,460 | โ | $26,000 | 0.63 | |
| $5,905 | $35,649 | $47,021 | $25,000 | 0.70 | |
| $3,283 | $29,594 | โ | โ | โ | |
| National Median | โ | $39,794 | โ | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Georgia, approximately 17% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 293 graduates with reported earnings and 280 graduates with debt data. Small samples may not be representative.