Analysis
UGA's media program demonstrates something rare in communications fields: graduates who actually earn more over time. While the starting salary of $32,556 sits below what many parents hope for from a flagship university, earnings jump 59% to nearly $52,000 by year four. This trajectory outpaces most media programs nationally and within Georgia, placing UGA in the 67th percentile nationwide.
The $25,000 debt load—slightly below the national median for this major—means graduates face manageable payments even during that lower-earning first year. Among Georgia's eight programs in this field, UGA holds the middle ground for starting pay but appears to offer better long-term growth than most competitors. The state's top earner, Georgia Tech, pulls dramatically higher numbers but serves a different niche (likely more technical/production-focused), while SCAD graduates start higher but we don't see the same four-year growth trajectory here.
For parents worried about their child graduating into low-paid media work, UGA's pattern suggests graduates are climbing into better positions rather than stalling out. The program won't deliver quick financial wins, but the combination of reasonable debt and strong earnings growth makes it a workable investment if your student has the patience for that first-year salary.
Where University of Georgia Stands
Earnings vs. debt across all radio, television, and digital communication bachelors's programs nationally
Earnings Distribution
How University of Georgia graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Georgia | $32,556 | $51,806 | +59% |
| Georgia Institute of Technology-Main Campus | $76,507 | $77,892 | +2% |
| Savannah College of Art and Design | $40,139 | $56,232 | +40% |
| Clark Atlanta University | $21,413 | $34,218 | +60% |
| Georgia Southern University | $24,934 | $31,906 | +28% |
Compare to Similar Programs in Georgia
Radio, Television, and Digital Communication bachelors's programs at peer institutions in Georgia (8 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $11,180 | $32,556 | $51,806 | $25,000 | 0.77 | |
| $11,764 | $76,507 | $77,892 | $28,350 | 0.37 | |
| $40,595 | $40,139 | $56,232 | $27,000 | 0.67 | |
| $5,786 | $31,994 | — | $27,683 | 0.87 | |
| $5,905 | $24,934 | $31,906 | $28,000 | 1.12 | |
| $26,446 | $21,413 | $34,218 | $28,500 | 1.33 | |
| National Median | — | $29,976 | — | $24,250 | 0.81 |
Career Paths
Occupations commonly associated with radio, television, and digital communication graduates
Web and Digital Interface Designers
Video Game Designers
Communications Teachers, Postsecondary
Producers and Directors
Media Programming Directors
Talent Directors
Media Technical Directors/Managers
Film and Video Editors
News Analysts, Reporters, and Journalists
Managers, All Other
Regulatory Affairs Managers
Compliance Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Georgia, approximately 17% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 102 graduates with reported earnings and 84 graduates with debt data. Small samples may not be representative.