Analysis
University of Houston's communication program graduates start modestly at $38,000 but see their earnings jump 48% to $56,000 within four yearsβa trajectory that outpaces most media studies programs. While the initial salary sits below what some anxious parents hope for, this growth pattern suggests graduates are landing entry-level positions that lead somewhere, not dead-end jobs. The program ranks in the 60th percentile among Texas communication programs, putting it solidly in the upper half despite competing against UT Austin and private universities that typically charge significantly more.
The debt picture is reasonable: $24,777 leaves graduates with a manageable 0.65 debt-to-earnings ratio in year one, meaning the typical borrower owes less than their annual starting salary. For a field notorious for low-paid internships and precarious entry-level work, this creates breathing room. Compare this to many small private colleges where communication majors graduate owing $40,000+ to earn similar starting salaries.
For families concerned about Houston's affordability and the program's 70% admission rate, the earnings growth tells the story that matters most. By year four, graduates are earning $22,000 more than when they startedβevidence that UH's location in the nation's fourth-largest media market provides meaningful career acceleration. The degree works as intended: an affordable entry point into media careers that reward experience over pedigree.
Where University of Houston Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How University of Houston graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of Houston | $37,958 | $56,081 | +48% |
| Texas Christian University | $32,123 | $61,473 | +91% |
| Texas A&M University-College Station | $43,295 | $54,656 | +26% |
| Baylor University | $43,740 | $53,270 | +22% |
| University of Phoenix-Texas | $47,919 | $49,715 | +4% |
Compare to Similar Programs in Texas
Communication and Media Studies bachelors's programs at peer institutions in Texas (64 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $9,711 | $37,958 | $56,081 | $24,777 | 0.65 | |
| β | $47,919 | $49,715 | $45,000 | 0.94 | |
| $17,488 | $47,622 | $47,238 | $56,858 | 1.19 | |
| $10,904 | $46,203 | $45,950 | $22,852 | 0.49 | |
| $11,678 | $43,848 | β | $20,500 | 0.47 | |
| $54,844 | $43,740 | $53,270 | $23,860 | 0.55 | |
| National Median | β | $34,959 | β | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Houston, approximately 41% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 45 graduates with reported earnings and 42 graduates with debt data. Small samples may not be representative.