Analysis
The first-year earnings figure here—$17,048—should immediately concern you. This is well below minimum wage for full-time work and ranks in just the 10th percentile among Texas communication programs, suggesting most graduates either aren't finding full-time positions or are working in roles that don't require a degree. With $27,000 in debt, you're looking at loan payments that could easily consume half of that first-year income. Even comparing within Texas, where the median communication graduate earns $33,906, this program significantly underperforms.
The 115% earnings jump by year four does show graduates eventually find their footing, reaching $36,662—closer to national norms. However, those early years of financial struggle matter enormously, particularly when you're trying to establish independence and manage debt payments. The strongest Texas programs (UT Austin, Baylor) start graduates at incomes double what UIW delivers initially. The school's 93% admission rate and below-average test scores suggest it serves a largely access-oriented mission, which is valuable, but the outcomes data indicates students are paying a steep financial price during the transition to stable employment.
If your child is set on communication studies and UIW specifically, ensure they have either significant financial support to minimize borrowing or a concrete plan—internships, portfolio work, professional networks—to avoid the underemployment that appears common here. Otherwise, look at programs where graduates start above $30,000.
Where University of the Incarnate Word Stands
Earnings vs. debt across all communication and media studies bachelors's programs nationally
Earnings Distribution
How University of the Incarnate Word graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| University of the Incarnate Word | $17,048 | $36,662 | +115% |
| Texas Christian University | $32,123 | $61,473 | +91% |
| University of Houston | $37,958 | $56,081 | +48% |
| Texas A&M University-College Station | $43,295 | $54,656 | +26% |
| Baylor University | $43,740 | $53,270 | +22% |
Compare to Similar Programs in Texas
Communication and Media Studies bachelors's programs at peer institutions in Texas (64 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $35,660 | $17,048 | $36,662 | $27,000 | 1.58 | |
| — | $47,919 | $49,715 | $45,000 | 0.94 | |
| $17,488 | $47,622 | $47,238 | $56,858 | 1.19 | |
| $10,904 | $46,203 | $45,950 | $22,852 | 0.49 | |
| $11,678 | $43,848 | — | $20,500 | 0.47 | |
| $54,844 | $43,740 | $53,270 | $23,860 | 0.55 | |
| National Median | — | $34,959 | — | $25,000 | 0.72 |
Career Paths
Occupations commonly associated with communication and media studies graduates
Public Relations Managers
Fundraising Managers
Communications Teachers, Postsecondary
Editors
Writers and Authors
Poets, Lyricists and Creative Writers
Public Relations Specialists
Fundraisers
News Analysts, Reporters, and Journalists
Broadcast Announcers and Radio Disc Jockeys
Media and Communication Workers, All Other
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of the Incarnate Word, approximately 43% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.