Median Earnings (1yr)
$39,513
22nd percentile
40th percentile in North Carolina
Median Debt
$23,495
10% below national median

Analysis

Western Carolina's business graduates earn about $6,000 less than the state median for their field—ranking in the 40th percentile among North Carolina business programs. Four years out, earnings reach $45,000, which roughly matches the national median but still lags behind UNC-Chapel Hill ($86,000) and NC State ($57,000) by significant margins. The 14% earnings growth suggests steady career progression, though you're starting from a lower base than at peer schools.

The financial picture isn't alarming—debt of $23,500 represents roughly seven months of first-year earnings, which is manageable. That's actually below both state and national medians for business programs. The challenge is less about excessive debt and more about whether starting at $39,500 positions graduates competitively in North Carolina's business job market, where the typical business grad earns $43,000 right away.

For families weighing this program, the value depends heavily on net cost. If your student is paying close to full price, those flagship programs offer substantially better earnings outcomes that could justify the investment. But if Western Carolina comes at a significant discount—through in-state tuition, merit aid, or other factors—the lower debt combined with reasonable earnings makes it functional, if not exceptional. This is a middle-of-the-road business program in a state with some genuinely strong alternatives.

Where Western Carolina University Stands

Earnings vs. debt across all business administration, management and operations bachelors's programs nationally

Earnings Distribution

How Western Carolina University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Western Carolina University$39,513$44,964+14%
University of North Carolina at Chapel Hill$85,618$105,246+23%
North Carolina State University at Raleigh$56,877$69,742+23%
Queens University of Charlotte$54,032$64,491+19%
University of North Carolina Wilmington$48,369$63,879+32%

Compare to Similar Programs in North Carolina

Business Administration, Management and Operations bachelors's programs at peer institutions in North Carolina (52 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Western Carolina UniversityCullowhee$4,532$39,513$44,964$23,4950.59
University of North Carolina at Chapel HillChapel Hill$8,989$85,618$105,246$14,3390.17
North Carolina State University at RaleighRaleigh$8,895$56,877$69,742$20,0000.35
Queens University of CharlotteCharlotte$43,285$54,032$64,491$23,2500.43
Meredith CollegeRaleigh$43,936$48,955$52,241$23,5000.48
University of Mount OliveMount Olive$25,950$48,751$50,645$35,5000.73
National Median$45,703$26,0000.57

Career Paths

Occupations commonly associated with business administration, management and operations graduates

Computer and Information Systems Managers

Plan, direct, or coordinate activities in such fields as electronic data processing, information systems, systems analysis, and computer programming.

$171,200/yrJobs growth:Bachelor's degree

Architectural and Engineering Managers

Plan, direct, or coordinate activities in such fields as architecture and engineering or research and development in these fields.

$167,740/yrJobs growth:Bachelor's degree

Biofuels/Biodiesel Technology and Product Development Managers

Define, plan, or execute biofuels/biodiesel research programs that evaluate alternative feedstock and process technologies with near-term commercial potential.

$167,740/yrJobs growth:Bachelor's degree

Financial Managers

Plan, direct, or coordinate accounting, investing, banking, insurance, securities, and other financial activities of a branch, office, or department of an establishment.

$161,700/yrJobs growth:Bachelor's degree

Treasurers and Controllers

Direct financial activities, such as planning, procurement, and investments for all or part of an organization.

$161,700/yrJobs growth:Bachelor's degree

Investment Fund Managers

Plan, direct, or coordinate investment strategy or operations for a large pool of liquid assets supplied by institutional investors or individual investors.

$161,700/yrJobs growth:Bachelor's degree

Natural Sciences Managers

Plan, direct, or coordinate activities in such fields as life sciences, physical sciences, mathematics, statistics, and research and development in these fields.

$161,180/yrJobs growth:Bachelor's degree

Clinical Research Coordinators

Plan, direct, or coordinate clinical research projects. Direct the activities of workers engaged in clinical research projects to ensure compliance with protocols and overall clinical objectives. May evaluate and analyze clinical data.

$161,180/yrJobs growth:Bachelor's degree

Water Resource Specialists

Design or implement programs and strategies related to water resource issues such as supply, quality, and regulatory compliance issues.

$161,180/yrJobs growth:Bachelor's degree

Compensation and Benefits Managers

Plan, direct, or coordinate compensation and benefits activities of an organization.

$140,360/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

$138,060/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Western Carolina University, approximately 33% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 242 graduates with reported earnings and 249 graduates with debt data. Small samples may not be representative.