Business Administration, Management and Operations at Winston-Salem State University
Bachelor's Degree
wssu.eduAnalysis
Winston-Salem State University's business administration graduates earn $32,541 in their first year—about $11,000 below the North Carolina median and nearly $13,000 below the national average for this program. This places them in the bottom quarter of business programs statewide and the 5th percentile nationally. While earnings do improve to $39,567 by year four (a solid 22% increase), that's still roughly $4,000 below what most NC business grads earn in their first year out of school.
The debt load of $28,805 is close to typical for business programs, resulting in a manageable 0.89 debt-to-earnings ratio. The school's demographics—69% of students receive Pell grants—suggest it serves a population for whom college access itself is valuable. However, the earnings gap compared to other NC options is substantial. UNC-Chapel Hill business grads earn more than double WSSU's figures, and even more accessible programs like University of Mount Olive produce significantly higher starting salaries.
If your child has admission offers from higher-ranked NC business programs, those would likely deliver better returns. If Winston-Salem State is the most affordable or accessible option, understand that this degree may require supplementing with internships, certifications, or graduate education to reach typical business program earnings. The 22% earnings growth suggests momentum, but graduates start from a notably lower baseline than their in-state peers.
Where Winston-Salem State University Stands
Earnings vs. debt across all business administration, management and operations bachelors's programs nationally
Earnings Distribution
How Winston-Salem State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Winston-Salem State University | $32,541 | $39,567 | +22% |
| University of North Carolina at Chapel Hill | $85,618 | $105,246 | +23% |
| North Carolina State University at Raleigh | $56,877 | $69,742 | +23% |
| Queens University of Charlotte | $54,032 | $64,491 | +19% |
| University of North Carolina Wilmington | $48,369 | $63,879 | +32% |
Compare to Similar Programs in North Carolina
Business Administration, Management and Operations bachelors's programs at peer institutions in North Carolina (52 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $6,735 | $32,541 | $39,567 | $28,805 | 0.89 | |
| $8,989 | $85,618 | $105,246 | $14,339 | 0.17 | |
| $8,895 | $56,877 | $69,742 | $20,000 | 0.35 | |
| $43,285 | $54,032 | $64,491 | $23,250 | 0.43 | |
| $43,936 | $48,955 | $52,241 | $23,500 | 0.48 | |
| $25,950 | $48,751 | $50,645 | $35,500 | 0.73 | |
| National Median | — | $45,703 | — | $26,000 | 0.57 |
Career Paths
Occupations commonly associated with business administration, management and operations graduates
Computer and Information Systems Managers
Architectural and Engineering Managers
Biofuels/Biodiesel Technology and Product Development Managers
Financial Managers
Treasurers and Controllers
Investment Fund Managers
Natural Sciences Managers
Clinical Research Coordinators
Water Resource Specialists
Compensation and Benefits Managers
Human Resources Managers
Sales Managers
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Winston-Salem State University, approximately 61% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 90 graduates with reported earnings and 103 graduates with debt data. Small samples may not be representative.