Public Relations, Advertising, and Applied Communication at Xavier University
Bachelor's Degree
Analysis
Xavier University graduates in this program start at $41,958—about 5% above the national median and roughly matching Ohio's state average. That might sound modest until you consider the debt picture: at $26,515, graduates carry slightly more than the typical Ohio student in this field, but the 0.63 debt-to-earnings ratio means they're borrowing about eight months of first-year salary. For communications work, where entry-level salaries rarely wow, this is actually manageable.
The 21% earnings bump by year four tells a reassuring story. While Xavier grads don't reach the $50,700 that Miami University's three campuses report, they're climbing steadily and land in the 60th percentile among Ohio programs—ahead of most competitors despite the state having 30 options. Nationally, they rank even better at the 71st percentile, suggesting Xavier's Cincinnati location and alumni network open doors that smaller schools can't match.
For parents weighing an 88% admission rate school charging moderate debt, this program delivers what it promises: solid entry into a competitive field with reasonable borrowing and clear income growth. You won't see the instant payoff of nursing or engineering, but you also won't see your graduate struggling to cover loan payments on coffee-shop wages.
Where Xavier University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Xavier University graduates compare to all programs nationally
Xavier University graduates earn $42k, placing them in the 71th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.
Compare to Similar Programs in Ohio
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Ohio (30 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Xavier University | $41,958 | $50,739 | $26,515 | 0.63 |
| Miami University-Oxford | $50,700 | $65,121 | $25,000 | 0.49 |
| Miami University-Middletown | $50,700 | $65,121 | $25,000 | 0.49 |
| Miami University-Hamilton | $50,700 | $65,121 | $25,000 | 0.49 |
| Franklin University | $46,518 | $49,680 | $42,017 | 0.90 |
| Capital University | $45,235 | $46,188 | $27,000 | 0.60 |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in Ohio
Compare tuition, earnings, and debt across Ohio schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Miami University-Oxford Oxford | $17,809 | $50,700 | $25,000 |
| Miami University-Middletown Middletown | $7,278 | $50,700 | $25,000 |
| Miami University-Hamilton Hamilton | $7,278 | $50,700 | $25,000 |
| Franklin University Columbus | $9,577 | $46,518 | $42,017 |
| Capital University Columbus | $41,788 | $45,235 | $27,000 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Xavier University, approximately 14% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 37 graduates with reported earnings and 35 graduates with debt data. Small samples may not be representative.