Median Earnings (1yr)
$38,020
39th percentile (40th in IN)
Median Debt
$23,879
3% below national median
Debt-to-Earnings
0.63
Manageable
Sample Size
122
Adequate data

Analysis

Ball State's communications program starts modestly but builds momentum—graduates earning $38,020 in year one see their income jump 35% to over $51,000 by year four. That trajectory matters more than the below-average starting salary, particularly since the median debt of $23,879 is actually lower than both the Indiana average ($26,176) and the national benchmark ($24,625). Among Indiana's 16 programs in this field, Ball State sits right at the median, trailing only the two Indiana Wesleyan campuses and Butler. For a school with a 72% admission rate, these outcomes are competitive.

The debt-to-earnings ratio of 0.63 means graduates owe roughly eight months' salary—manageable given the strong earnings growth. While this program won't deliver immediate premium salaries like top Indiana schools, it provides a middle-class income trajectory without excessive debt burden. The robust sample size confirms these aren't outlier results.

For families focused on cost-effectiveness, Ball State delivers steady career progression in communications without the sticker shock of private alternatives like Butler. If your child can secure in-state tuition here, they're looking at reasonable debt relative to earnings that improve notably with experience—a better foundation than the numbers suggest at first glance.

Where Ball State University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Ball State UniversityOther public relations, advertising, and applied communication programs

Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.

Earnings Distribution

How Ball State University graduates compare to all programs nationally

Ball State University graduates earn $38k, placing them in the 39th percentile of all public relations, advertising, and applied communication bachelors programs nationally.

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

Earnings trajectories vary significantly. Some programs show strong early returns that plateau; others start lower but accelerate. Consider where you want to be at year 4, not just year 1.

Compare to Similar Programs in Indiana

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Indiana (16 total in state)

SchoolEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Ball State University$38,020$51,378$23,8790.63
Indiana Wesleyan University-Marion$48,225—$32,0820.67
Indiana Wesleyan University-National & Global$48,225———
Butler University$39,701$46,663$26,1760.66
Franklin College$36,964—$27,0000.73
University of Southern Indiana$34,736$47,647$25,2700.73
National Median$39,794—$24,6250.62

Other Public Relations, Advertising, and Applied Communication Programs in Indiana

Compare tuition, earnings, and debt across Indiana schools

SchoolIn-State TuitionEarnings (1yr)Debt
Indiana Wesleyan University-Marion
Marion
$31,168$48,225$32,082
Indiana Wesleyan University-National & Global
Marion
$8,216$48,225—
Butler University
Indianapolis
$45,980$39,701$26,176
Franklin College
Franklin
$37,350$36,964$27,000
University of Southern Indiana
Evansville
$10,136$34,736$25,270

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Ball State University, approximately 34% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 122 graduates with reported earnings and 127 graduates with debt data. Small samples may not be representative.