Public Relations, Advertising, and Applied Communication at Franklin College
Bachelor's Degree
franklincollege.eduAnalysis
Franklin College's communications program graduates start at $36,964—below both the state median ($38,860) and national median ($39,794), landing in the 40th percentile among Indiana programs. That puts it behind not just prestigious programs like Butler and Ball State, but also regional competitors like University of Southern Indiana. For a program at a small private college charging enough to leave students with $27,000 in debt, these earnings fall short of what families might expect.
The debt burden itself isn't alarming compared to similar programs nationwide—actually ranking in just the 5th percentile—but context matters. With a 0.73 debt-to-earnings ratio, graduates will face nearly three-quarters of their first-year salary in loan obligations. In a field where starting salaries already skew modest and career advancement often depends on networking and unpaid internships, that financial pressure can limit opportunities early on.
The small sample size here is crucial. With fewer than 30 graduates in this dataset, a few outliers could be dragging down or propping up these numbers significantly. If your child is seriously considering Franklin's program, they should ask the college for more detailed placement data and talk to recent alumni about their career paths. The numbers suggest Franklin's communications program struggles to compete with peers in Indiana, but with such limited data, it's worth investigating whether that pattern holds consistently across graduating classes.
Where Franklin College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Franklin College graduates compare to all programs nationally
Compare to Similar Programs in Indiana
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Indiana (16 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $37,350 | $36,964 | — | $27,000 | 0.73 | |
| $31,168 | $48,225 | — | $32,082 | 0.67 | |
| $8,216 | $48,225 | — | — | — | |
| $45,980 | $39,701 | $46,663 | $26,176 | 0.66 | |
| $10,758 | $38,020 | $51,378 | $23,879 | 0.63 | |
| $10,136 | $34,736 | $47,647 | $25,270 | 0.73 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Franklin College, approximately 39% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 22 graduates with reported earnings and 23 graduates with debt data. Small samples may not be representative.