Public Relations, Advertising, and Applied Communication at Franklin College
Bachelor's Degree
Analysis
Franklin College's communications program graduates start at $36,964—below both the state median ($38,860) and national median ($39,794), landing in the 40th percentile among Indiana programs. That puts it behind not just prestigious programs like Butler and Ball State, but also regional competitors like University of Southern Indiana. For a program at a small private college charging enough to leave students with $27,000 in debt, these earnings fall short of what families might expect.
The debt burden itself isn't alarming compared to similar programs nationwide—actually ranking in just the 5th percentile—but context matters. With a 0.73 debt-to-earnings ratio, graduates will face nearly three-quarters of their first-year salary in loan obligations. In a field where starting salaries already skew modest and career advancement often depends on networking and unpaid internships, that financial pressure can limit opportunities early on.
The small sample size here is crucial. With fewer than 30 graduates in this dataset, a few outliers could be dragging down or propping up these numbers significantly. If your child is seriously considering Franklin's program, they should ask the college for more detailed placement data and talk to recent alumni about their career paths. The numbers suggest Franklin's communications program struggles to compete with peers in Indiana, but with such limited data, it's worth investigating whether that pattern holds consistently across graduating classes.
Where Franklin College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Programs in the upper-left quadrant (high earnings, low debt) offer the best value. Programs in the lower-right quadrant warrant careful consideration.
Earnings Distribution
How Franklin College graduates compare to all programs nationally
Franklin College graduates earn $37k, placing them in the 32th percentile of all public relations, advertising, and applied communication bachelors programs nationally.
Compare to Similar Programs in Indiana
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Indiana (16 total in state)
| School | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|
| Franklin College | $36,964 | — | $27,000 | 0.73 |
| Indiana Wesleyan University-Marion | $48,225 | — | $32,082 | 0.67 |
| Indiana Wesleyan University-National & Global | $48,225 | — | — | — |
| Butler University | $39,701 | $46,663 | $26,176 | 0.66 |
| Ball State University | $38,020 | $51,378 | $23,879 | 0.63 |
| University of Southern Indiana | $34,736 | $47,647 | $25,270 | 0.73 |
| National Median | $39,794 | — | $24,625 | 0.62 |
Other Public Relations, Advertising, and Applied Communication Programs in Indiana
Compare tuition, earnings, and debt across Indiana schools
| School | In-State Tuition | Earnings (1yr) | Debt |
|---|---|---|---|
| Indiana Wesleyan University-Marion Marion | $31,168 | $48,225 | $32,082 |
| Indiana Wesleyan University-National & Global Marion | $8,216 | $48,225 | — |
| Butler University Indianapolis | $45,980 | $39,701 | $26,176 |
| Ball State University Muncie | $10,758 | $38,020 | $23,879 |
| University of Southern Indiana Evansville | $10,136 | $34,736 | $25,270 |
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Franklin College, approximately 39% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 22 graduates with reported earnings and 23 graduates with debt data. Small samples may not be representative.