Median Earnings (1yr)
$40,346
55th percentile
60th percentile in Michigan
Median Debt
$27,000
10% above national median

Analysis

Central Michigan's communications program starts graduates at a respectable $40,346—slightly above both the state and national medians—but the real story emerges in the four-year trajectory. With earnings jumping 28% to reach $51,494, this program shows unusual momentum for a field where many graduates plateau early in their careers. Among Michigan's 23 programs, this ranks in the 60th percentile for starting salary, which becomes more impressive given it's climbing past some higher-starting competitors by year four.

The debt picture is exceptionally clean. At $27,000, graduates carry just slightly more than the national median, yielding a debt-to-earnings ratio of 0.67—well within comfortable territory. More telling: this program ranks in the 5th percentile nationally for debt burden, meaning 95% of comparable programs saddle students with more loans. For parents worried about their child servicing debt in a creative field often criticized for modest pay, these numbers should ease concerns.

The tradeoff here is straightforward: you're not getting Michigan State's higher launch salary ($45,158), but your student enters the workforce with manageable debt and strong earnings momentum. For families prioritizing both affordability and growth potential over maximum starting prestige, CMU delivers a pragmatic path into communications careers. The 91% admission rate means access isn't a barrier, and the 31% Pell grant population suggests the university understands value-conscious students.

Where Central Michigan University Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How Central Michigan University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Central Michigan University$40,346$51,494+28%
Michigan State University$45,158$57,693+28%
Eastern Michigan University$41,420$53,615+29%
Wayne State University$41,306$52,584+27%
Northwood University$41,857$52,483+25%

Compare to Similar Programs in Michigan

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Michigan (23 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Central Michigan UniversityMount Pleasant$14,190$40,346$51,494$27,0000.67
Michigan State UniversityEast Lansing$15,988$45,158$57,693$23,8990.53
Northwood UniversityMidland$33,000$41,857$52,483$20,2500.48
Eastern Michigan UniversityYpsilanti$15,510$41,420$53,615$24,7550.60
Wayne State UniversityDetroit$14,297$41,306$52,584$27,0000.65
Oakland UniversityRochester Hills$14,694$40,299$24,9750.62
National Median$39,794$24,6250.62

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Central Michigan University, approximately 31% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 201 graduates with reported earnings and 197 graduates with debt data. Small samples may not be representative.