Public Relations, Advertising, and Applied Communication at Michigan State University
Bachelor's Degree
msu.eduAnalysis
Michigan State's Public Relations program delivers exceptionally strong earnings outcomes that should reassure any parent worried about their child's post-graduation prospects. With median earnings of $45,158 in the first year, graduates earn $5,000 more than the national average and significantly outpace the Michigan median of $40,299. This program ranks in the 86th percentile nationally—meaning it outperforms roughly 85% of similar programs across the country.
The debt picture is equally compelling. At $23,899, student debt sits below both national and state averages for this field, creating a healthy debt-to-earnings ratio of 0.53. This means graduates typically owe about half their first-year salary, a manageable burden that positions them well financially. The 28% earnings growth from year one to year four demonstrates strong career trajectory potential, with four-year earnings reaching nearly $58,000.
While Michigan State ranks 60th percentile within Michigan (solidly above average but not the state's top performer), the combination of strong national performance, reasonable debt levels, and robust sample size makes this a financially sound choice. Your child would graduate with better earning potential than most communications majors nationwide and manageable debt that won't derail their financial future.
Where Michigan State University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Michigan State University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Michigan State University | $45,158 | $57,693 | +28% |
| Eastern Michigan University | $41,420 | $53,615 | +29% |
| Wayne State University | $41,306 | $52,584 | +27% |
| Northwood University | $41,857 | $52,483 | +25% |
| Central Michigan University | $40,346 | $51,494 | +28% |
Compare to Similar Programs in Michigan
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Michigan (23 total in state)
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $15,988 | $45,158 | $57,693 | $23,899 | 0.53 | |
| $33,000 | $41,857 | $52,483 | $20,250 | 0.48 | |
| $15,510 | $41,420 | $53,615 | $24,755 | 0.60 | |
| $14,297 | $41,306 | $52,584 | $27,000 | 0.65 | |
| $14,190 | $40,346 | $51,494 | $27,000 | 0.67 | |
| $14,694 | $40,299 | — | $24,975 | 0.62 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Michigan State University, approximately 20% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 552 graduates with reported earnings and 479 graduates with debt data. Small samples may not be representative.