Public Relations, Advertising, and Applied Communication at Hilbert College
Bachelor's Degree
hilbert.eduAnalysis
The estimated $25,416 in debt sits right at the middle of what communications programs typically carry in New York, but when paired with projected first-year earnings around $38,800, it creates a relatively manageable starting point. Based on comparable programs across the state, graduates would face a debt load equivalent to about eight months of earnings—a ratio that falls within reasonable bounds for a bachelor's degree, though hardly generous for a field where entry-level compensation tends to flatten quickly.
What's striking is the earnings gap between schools. Top communications programs in New York—Syracuse, Pace, Hofstra—report first-year salaries ranging from $42,000 to nearly $55,000, suggesting that institutional reputation and alumni networks matter significantly in this field. Hilbert's 98% admission rate and lower average SAT scores position it in a different competitive tier, which may translate to fewer high-paying opportunities immediately after graduation. With 44% of students on Pell grants, many families here are counting on immediate employment returns.
For a career in PR or advertising where connections and internships often matter as much as the degree itself, the financial picture is workable but not compelling. The debt won't be crushing, but neither will early earnings provide much cushion. Parents should investigate Hilbert's specific industry connections in the Buffalo market and ask hard questions about internship placement rates and employer relationships before committing.
Where Hilbert College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in New York
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in New York (28 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $32,150 | $38,828* | — | $25,416* | — | |
| $63,061 | $54,934* | $71,592 | $26,000* | 0.47 | |
| $51,424 | $44,485* | $61,347 | $25,000* | 0.56 | |
| $55,450 | $42,030* | $60,872 | $24,000* | 0.57 | |
| $40,260 | $41,696* | — | $25,000* | 0.60 | |
| $8,881 | $40,143* | $54,719 | $24,975* | 0.62 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Hilbert College, approximately 44% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 12 similar programs in NY. Actual outcomes may vary.