Median Earnings (1yr)
$42,769
90th percentile
60th percentile in Virginia
Median Debt
$21,502
14% below national median

Analysis

James Madison University's Communication and Media Studies program significantly outperforms national expectations, with first-year graduates earning $42,769β€”placing it in the 90th percentile nationally for this field. That's impressive considering the national median sits at just $34,959. While the program ranks at the 60th percentile within Virginia, it still beats the state median of $36,220 and trails only the top-tier programs like UVA and Virginia Tech by a few thousand dollars.

The debt picture looks reasonable at $21,502, creating a manageable debt-to-earnings ratio of 0.50. More importantly, earnings show strong upward momentum, jumping 33% to $56,819 by year four. This suggests JMU graduates are building valuable skills that translate into career advancementβ€”a crucial factor in communications fields where entry-level positions often serve as stepping stones.

For an anxious parent, this represents solid value in a field often criticized for poor job prospects. JMU manages to deliver strong outcomes in Communication and Media Studies while keeping debt below both national and state averages. The combination of above-average starting salaries, strong earnings growth, and reasonable debt makes this a financially sound choice for students genuinely interested in communications careers.

Where James Madison University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How James Madison University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
James Madison University$42,769$56,819+33%
University of Virginia-Main Campus$47,368$68,510+45%
Virginia Polytechnic Institute and State University$44,309$55,850+26%
Randolph-Macon College$40,328$54,123+34%
Radford University$38,038$51,557+36%

Compare to Similar Programs in Virginia

Communication and Media Studies bachelors's programs at peer institutions in Virginia (29 total in state)

Scroll to see more β†’

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
James Madison UniversityHarrisonburg$13,576$42,769$56,819$21,5020.50
DeVry University-VirginiaArlington$17,488$47,622$47,238$56,8581.19
University of Virginia-Main CampusCharlottesville$20,986$47,368$68,510$21,2300.45
Virginia Polytechnic Institute and State UniversityBlacksburg$15,478$44,309$55,850$20,6130.47
Randolph-Macon CollegeAshland$48,002$40,328$54,123$27,0000.67
Radford UniversityRadford$12,286$38,038$51,557$25,2500.66
National Medianβ€”$34,959β€”$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At James Madison University, approximately 17% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 428 graduates with reported earnings and 424 graduates with debt data. Small samples may not be representative.