Median Earnings (1yr)
$44,309
95th percentile
60th percentile in Virginia
Median Debt
$20,613
18% below national median

Analysis

Virginia Tech's Communication and Media Studies program punches well above its weight nationally, landing graduates in the 95th percentile for earnings—nearly $10,000 above the national median. But the more telling comparison is in-state: at around $56,000 by year four, these graduates earn 54% more than the typical Virginia communication major and trail only UVA and DeVry among state programs. That's a meaningful advantage for a school with a 57% admission rate.

The debt picture strengthens the case. At roughly $21,000, graduates owe about $4,000 less than both state and national medians, creating a debt-to-earnings ratio of 0.47—manageable by any standard. The 26% earnings growth from year one to year four suggests graduates are building marketable skills rather than just landing entry-level positions. With a robust sample size of over 100 graduates, these outcomes reflect consistent program performance, not statistical noise.

For parents weighing Virginia schools, this program offers Virginia Tech's brand recognition and alumni network at a reasonable debt load. While it won't match UVA's prestige, it delivers comparable earnings outcomes at what's likely a more accessible admission threshold. If your student is set on communication studies and considering Virginia schools, Tech deserves serious attention—it's clearly doing something right with curriculum or career services that most programs aren't.

Where Virginia Polytechnic Institute and State University Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How Virginia Polytechnic Institute and State University graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
Virginia Polytechnic Institute and State University$44,309$55,850+26%
University of Virginia-Main Campus$47,368$68,510+45%
James Madison University$42,769$56,819+33%
Randolph-Macon College$40,328$54,123+34%
Radford University$38,038$51,557+36%

Compare to Similar Programs in Virginia

Communication and Media Studies bachelors's programs at peer institutions in Virginia (29 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
Virginia Polytechnic Institute and State UniversityBlacksburg$15,478$44,309$55,850$20,6130.47
DeVry University-VirginiaArlington$17,488$47,622$47,238$56,8581.19
University of Virginia-Main CampusCharlottesville$20,986$47,368$68,510$21,2300.45
James Madison UniversityHarrisonburg$13,576$42,769$56,819$21,5020.50
Randolph-Macon CollegeAshland$48,002$40,328$54,123$27,0000.67
Radford UniversityRadford$12,286$38,038$51,557$25,2500.66
National Median$34,959$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At Virginia Polytechnic Institute and State University, approximately 15% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 178 graduates with reported earnings and 186 graduates with debt data. Small samples may not be representative.