Public Relations, Advertising, and Applied Communication at Oklahoma City University
Bachelor's Degree
okcu.eduAnalysis
Oklahoma City University's communications program estimates first-year earnings around $36,400 based on the three Oklahoma programs with reported data—putting it roughly on par with the state median but nearly $10,000 below what University of Oklahoma grads earn. The estimated $25,800 in debt, derived from similar private institutions nationally, creates a debt-to-earnings ratio of 0.71, meaning graduates would owe about 8.5 months of their first year's salary.
The challenge here is that both figures are estimates drawn from peer programs rather than actual outcomes for OCU graduates specifically. Similar communications programs in Oklahoma show a wide earnings range ($34,750 to $45,750), and OCU's private school status typically correlates with higher debt loads than the state median of $21,500. At a 70% admission rate with moderate selectivity, OCU sits between Oklahoma's flagship programs and regional options.
For parents, this means weighing a mid-tier debt burden against earnings that—based on comparable programs—appear modest for a communications degree. The field itself offers broad career paths, but the estimated numbers suggest graduates would need to manage nearly $26,000 in loans on a salary barely above $36,000. Unless OCU offers significant scholarships or your child has strong reasons to choose this specific program, Oklahoma's public universities appear to deliver similar or better outcomes with substantially less debt risk.
Where Oklahoma City University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Oklahoma
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Oklahoma (9 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $33,586 | $36,388* | — | $25,832* | — | |
| $9,595 | $45,759* | $64,730 | $20,718* | 0.45 | |
| $8,522 | $36,388* | $45,032 | $21,500* | 0.59 | |
| $10,234 | $34,752* | $51,274 | $22,062* | 0.63 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Oklahoma City University, approximately 23% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 3 similar programs in OK. Actual outcomes may vary.