Public Relations, Advertising, and Applied Communication at Southern New Hampshire University
Bachelor's Degree
snhu.eduAnalysis
Southern New Hampshire University's Public Relations program stands out nationally with first-year earnings of $46,520—significantly above the national median of $39,794 and ranking in the 91st percentile among similar programs nationwide. However, the premium comes with a cost: at $27,799 in median debt, graduates pay about $3,200 more than the national average, though this debt level still ranks favorably in the 5th percentile nationally.
The New Hampshire context is more modest, with SNHU's program sitting at the 60th percentile among the state's four PR programs. What's particularly noteworthy is the solid earnings trajectory—graduates see their income grow 10% from year one to year four, reaching $51,272. With a debt-to-earnings ratio of 0.60, most graduates should be able to manage their loans comfortably, especially given the program's strong national performance.
For parents weighing this investment, SNHU's PR program delivers strong employment outcomes that justify the slightly higher debt load. The combination of above-average starting salaries, steady income growth, and manageable debt creates a solid foundation for career entry in communications fields. The 96% admission rate makes this accessible to most students, while the robust sample size of 100+ graduates gives confidence these results are reliable.
Where Southern New Hampshire University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Earnings Distribution
How Southern New Hampshire University graduates compare to all programs nationally
Earnings Over Time
How earnings evolve from 1 year to 4 years after graduation
| School | 1 Year | 4 Years | Growth |
|---|---|---|---|
| Southern New Hampshire University | $46,520 | $51,272 | +10% |
| University of San Francisco | $37,856 | $86,425 | +128% |
| American University | $50,026 | $75,287 | +50% |
| Syracuse University | $54,934 | $71,592 | +30% |
| University of Southern California | $50,041 | $70,999 | +42% |
Compare to Similar Programs Nationally
Public Relations, Advertising, and Applied Communication bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr) | Earnings (4yr) | Median Debt | Debt/Earnings |
|---|---|---|---|---|---|
| $16,450 | $46,520 | $51,272 | $27,799 | 0.60 | |
| $63,061 | $54,934 | $71,592 | $26,000 | 0.47 | |
| $64,460 | $51,828 | $65,215 | $19,750 | 0.38 | |
| $6,496 | $51,436 | $58,056 | $11,975 | 0.23 | |
| $49,414 | $51,114 | $60,628 | $27,000 | 0.53 | |
| $7,278 | $50,700 | $65,121 | $25,000 | 0.49 | |
| National Median | — | $39,794 | — | $24,625 | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Southern New Hampshire University, approximately 47% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Sample Size: Based on 446 graduates with reported earnings and 564 graduates with debt data. Small samples may not be representative.