Public Relations, Advertising, and Applied Communication at Sterling College
Bachelor's Degree
sterling.eduAnalysis
A debt-to-earnings ratio of 0.65 sits right in the middle ground—not alarming, but requiring about eight months of gross income to clear the estimated $25,832 in loans. For a communications degree where peer programs nationally suggest first-year earnings around $39,800, this math works if your student lands steadily in their field. The challenge is that communications careers vary wildly in compensation, from entry-level agency work that might start below these estimates to corporate communications roles that can exceed them quickly.
What makes Sterling's position trickier to evaluate is the absence of reported outcomes data—both here and across Kansas programs in this field. You're essentially betting on national patterns holding true at a small liberal arts college in rural Kansas, where networking opportunities and industry connections differ substantially from urban campuses where most communications jobs cluster. The estimated debt figure comes from comparing Sterling to similar small private colleges nationally, not from actual graduate outcomes in this specific program.
The practical question is whether your student has a clear path to internships and entry-level positions in Wichita, Kansas City, or beyond. Communications degrees tend to reward students who build portfolios and connections aggressively during college. Without concrete data showing Sterling's graduates successfully launching careers in PR or advertising, you're relying heavily on your student's initiative to make this investment pay off within a reasonable timeframe.
Where Sterling College Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs Nationally
Public Relations, Advertising, and Applied Communication bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $32,200 | $39,794* | — | $25,832* | — | |
| $63,061 | $54,934* | $71,592 | $26,000* | 0.47 | |
| $64,460 | $51,828* | $65,215 | $19,750* | 0.38 | |
| $6,496 | $51,436* | $58,056 | $11,975* | 0.23 | |
| $49,414 | $51,114* | $60,628 | $27,000* | 0.53 | |
| $7,278 | $50,700* | $65,121 | $25,000* | 0.49 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At Sterling College, approximately 32% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.