Public Relations, Advertising, and Applied Communication at SUNY Buffalo State University
Bachelor's Degree
suny.buffalostate.eduAnalysis
Buffalo State's Communications program lacks graduate outcome data because its cohort is too small to report publicly—a common situation at mid-sized schools. Based on what similar programs in New York typically produce, you're looking at estimated first-year earnings around $38,800 and debt near $24,200. That 0.62 debt ratio suggests manageable monthly payments, roughly equivalent to a year's rent in many entry-level markets.
The challenge is context. While these estimates align with statewide medians, the actual programs with reported data show a stark range—from SUNY Plattsburgh's $40,000 to Syracuse's $54,900. Communications careers are notoriously dependent on internships, portfolio quality, and geographic mobility. A Buffalo State graduate staying in western New York will face different opportunities than someone leveraging alumni networks in Manhattan or landing at a major agency. With 53% of students on Pell grants, many families here may be prioritizing affordability over the career acceleration that comes from higher-resourced programs.
The real question is whether your student has the hustle and connections to compete for competitive entry roles. If they're self-driven and willing to relocate, the debt load won't sink them. But if they're counting on the degree alone to open doors, peer programs suggest this is a field where the school's network and your child's initiative matter as much as the credential itself.
Where SUNY Buffalo State University Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in New York
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in New York (28 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $8,486 | $38,828* | — | $24,213* | — | |
| $63,061 | $54,934* | $71,592 | $26,000* | 0.47 | |
| $51,424 | $44,485* | $61,347 | $25,000* | 0.56 | |
| $55,450 | $42,030* | $60,872 | $24,000* | 0.57 | |
| $40,260 | $41,696* | — | $25,000* | 0.60 | |
| $8,881 | $40,143* | $54,719 | $24,975* | 0.62 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At SUNY Buffalo State University, approximately 53% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 12 similar programs in NY. Actual outcomes may vary.