Median Earnings (1yr)
$41,703
69th percentile
60th percentile in Texas
Median Debt
$22,639
8% below national median

Analysis

UTA graduates in this field earn more than the national average—about $2,000 above typical outcomes for communications majors—and outperform 60% of Texas programs despite the university's relatively accessible admission standards. That's noteworthy in a competitive state market where programs at UT Austin and private universities typically dominate. The $22,639 in debt sits comfortably below one year's starting salary, creating manageable monthly payments even in the early career years when communications professionals typically earn less than other business-oriented majors.

The trajectory looks solid: graduates see their earnings climb 22% over four years to just over $50,000, which reflects normal career progression in PR and advertising as junior professionals move beyond entry-level coordinator roles. While this program won't match the $52,000 starting salaries at SMU, it delivers comparable outcomes to much larger flagship programs at a fraction of the cost and with far less competitive admissions.

For parents weighing the value of a communications degree—a field often criticized for weak earnings—this program demonstrates that thoughtful university selection matters. Your child gets access to the Dallas-Fort Worth media market (the nation's fifth-largest) without the debt burden that could limit their ability to take strategic early-career moves. The numbers support viewing this as a practical pathway into the field rather than a financial gamble.

Where The University of Texas at Arlington Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How The University of Texas at Arlington graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
The University of Texas at Arlington$41,703$50,879+22%
Texas Christian University$48,053$66,005+37%
The University of Texas at Austin$47,972$65,345+36%
Southern Methodist University$51,828$65,215+26%
Texas Tech University$41,023$51,556+26%

Compare to Similar Programs in Texas

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Texas (24 total in state)

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SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
The University of Texas at ArlingtonArlington$11,728$41,703$50,879$22,6390.54
Southern Methodist UniversityDallas$64,460$51,828$65,215$19,7500.38
Texas Christian UniversityFort Worth$57,220$48,053$66,005$24,1480.50
The University of Texas at AustinAustin$11,678$47,972$65,345$20,9950.44
University of HoustonHouston$9,711$42,472$49,794$23,8000.56
Texas Tech UniversityLubbock$11,852$41,023$51,556$21,5000.52
National Median$39,794$24,6250.62

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At The University of Texas at Arlington, approximately 40% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.