Median Earnings (1yr)
$42,472
75th percentile
60th percentile in Texas
Median Debt
$23,800
3% below national median

Analysis

University of Houston's communications program delivers something uncommon in this field: graduates earn more than they would at UT Austin while taking on roughly half the debt. With first-year earnings of $42,472 and debt of just $23,800, students face one of the more manageable financial starts in Texas communications—only the pricier private schools like SMU and TCU push earnings higher, but at presumably steeper costs.

The growth trajectory looks promising too. That 17% earnings increase to nearly $50,000 by year four exceeds typical patterns for communications majors, and the program ranks in the 75th percentile nationally. Being in Houston, the fourth-largest U.S. city with major corporate headquarters and agencies, likely explains why graduates outpace the national median by $2,700. The 60th percentile ranking within Texas is respectable given that this program costs significantly less than UT Austin while producing similar employment outcomes.

The debt-to-earnings ratio of 0.56 means graduates owe about seven months' salary—well within the "safe" range financial advisors recommend. For families weighing in-state options, this program offers practical value: you're getting top-quarter national results at a public school price point. The 70% admission rate and strong Pell enrollment suggest accessibility without sacrificing outcomes. If your child wants communications training in a major media market without gambling on whether they'll land that agency job that justifies SMU's premium, this represents a solid middle path.

Where University of Houston Stands

Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally

Earnings Distribution

How University of Houston graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of Houston$42,472$49,794+17%
Texas Christian University$48,053$66,005+37%
The University of Texas at Austin$47,972$65,345+36%
Southern Methodist University$51,828$65,215+26%
Texas Tech University$41,023$51,556+26%

Compare to Similar Programs in Texas

Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Texas (24 total in state)

Scroll to see more →

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of HoustonHouston$9,711$42,472$49,794$23,8000.56
Southern Methodist UniversityDallas$64,460$51,828$65,215$19,7500.38
Texas Christian UniversityFort Worth$57,220$48,053$66,005$24,1480.50
The University of Texas at AustinAustin$11,678$47,972$65,345$20,9950.44
The University of Texas at ArlingtonArlington$11,728$41,703$50,879$22,6390.54
Texas Tech UniversityLubbock$11,852$41,023$51,556$21,5000.52
National Median$39,794$24,6250.62

Career Paths

Occupations commonly associated with public relations, advertising, and applied communication graduates

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

$159,660/yrJobs growth:Bachelor's degree

Human Resources Managers

Plan, direct, or coordinate human resources activities and staff of an organization.

$140,030/yrJobs growth:Bachelor's degree

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Training and Development Managers

Plan, direct, or coordinate the training and development activities and staff of an organization.

$127,090/yrJobs growth:Bachelor's degree

Technical Writers

Write technical materials, such as equipment manuals, appendices, or operating and maintenance instructions. May assist in layout work.

$91,670/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

Training and Development Specialists

Design or conduct work-related training and development programs to improve individual skills or organizational performance. May analyze organizational training needs or evaluate training effectiveness.

$65,850/yrJobs growth:Bachelor's degree

Health Education Specialists

Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

$63,000/yrJobs growth:Bachelor's degree
About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Houston, approximately 41% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 117 graduates with reported earnings and 106 graduates with debt data. Small samples may not be representative.