Public Relations, Advertising, and Applied Communication at University of Saint Francis-Fort Wayne
Bachelor's Degree
sf.eduAnalysis
Communications degrees require careful scrutiny of the return on investment, and the estimated figures here—drawn from peer programs across Indiana—suggest relatively modest outcomes. Based on similar programs in the state, graduates might expect around $39,000 in first-year earnings while carrying roughly $27,000 in debt. That 0.69 debt-to-earnings ratio isn't alarming, but it means nearly nine months of gross income would go toward repaying student loans, leaving little cushion for someone entering a competitive field where entry-level salaries are notoriously tight.
The bigger concern is the earning potential itself. While the estimated first-year salary aligns with Indiana's median for communications programs, it falls short of what students achieve at Indiana Wesleyan (around $48,000) and barely edges past Ball State's outcomes despite USF-Fort Wayne's private school tuition structure. The national picture isn't much rosier—communications degrees cluster in a narrow band nationwide, with the 75th percentile reaching only $42,000. For families paying private college costs, that ceiling matters.
Given that 43% of students here receive Pell grants, affordability becomes critical. If your child is passionate about public relations or advertising, make sure they understand the financial realities: starting salaries may require careful budgeting, and climbing the ladder often depends more on internships and connections than the diploma itself. Compare the actual net price here against public alternatives like Ball State before committing.
Where University of Saint Francis-Fort Wayne Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Indiana
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Indiana (16 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $35,420 | $38,861* | — | $27,000* | — | |
| $31,168 | $48,225* | — | $32,082* | 0.67 | |
| $8,216 | $48,225* | — | —* | — | |
| $45,980 | $39,701* | $46,663 | $26,176* | 0.66 | |
| $10,758 | $38,020* | $51,378 | $23,879* | 0.63 | |
| $37,350 | $36,964* | — | $27,000* | 0.73 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Saint Francis-Fort Wayne, approximately 43% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 6 similar programs in IN. Actual outcomes may vary.