Median Earnings (1yr)
$30,153
23rd percentile
40th percentile in Alabama
Median Debt
$26,000
4% above national median

Analysis

South Alabama's Communication and Media Studies program starts slowly but shows promising momentum, with graduates earning just $30,153 in year one but jumping to $38,521 by year fourβ€”a 28% increase that eventually pushes earnings above both state and national medians. That growth trajectory matters because it transforms what initially looks like below-average performance into a competitive outcome by the time graduates establish their careers.

The $26,000 debt load is reasonable and roughly in line with state and national norms, creating a manageable debt-to-earnings ratio of 0.86. Within Alabama, this program sits at the 40th percentileβ€”middle of the pack, trailing flagship programs at Alabama ($40,790) and Auburn ($35,929), but notably ahead of where it starts. The catch is patience: that first year earning just over $30,000 means graduates need runway time to grow into better-paying media roles.

For families comfortable with a longer ramp-up period, this program delivers solid four-year outcomes at a price point that won't create crushing debt. But students need realistic expectations about entry-level media salaries in Mobile and should prioritize internships or side projects that can accelerate that earnings climb. The moderate sample size (30-100 graduates) suggests these numbers are reasonably reliable, though individual results will vary considerably based on whether graduates pursue journalism, corporate communications, or media production paths.

Where University of South Alabama Stands

Earnings vs. debt across all communication and media studies bachelors's programs nationally

Earnings Distribution

How University of South Alabama graduates compare to all programs nationally

Earnings Over Time

How earnings evolve from 1 year to 4 years after graduation

School1 Year4 YearsGrowth
University of South Alabama$30,153$38,521+28%
Auburn University$35,929$54,188+51%
The University of Alabama$40,790$45,947+13%
University of Alabama at Birmingham$33,190$40,729+23%
Jacksonville State University$35,147$38,577+10%

Compare to Similar Programs in Alabama

Communication and Media Studies bachelors's programs at peer institutions in Alabama (20 total in state)

Scroll to see more β†’

SchoolIn-State TuitionEarnings (1yr)Earnings (4yr)Median DebtDebt/Earnings
University of South AlabamaMobile$9,676$30,153$38,521$26,0000.86
The University of AlabamaTuscaloosa$11,900$40,790$45,947$25,0000.61
Samford UniversityBirmingham$38,144$39,690β€”β€”β€”
Auburn UniversityAuburn$12,536$35,929$54,188$20,6750.58
Jacksonville State UniversityJacksonville$12,426$35,147$38,577$24,7500.70
University of Alabama at BirminghamBirmingham$8,832$33,190$40,729$26,0000.78
National Medianβ€”$34,959β€”$25,0000.72

Career Paths

Occupations commonly associated with communication and media studies graduates

Public Relations Managers

Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.

$132,870/yrJobs growth:Bachelor's degree

Fundraising Managers

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

$132,870/yrJobs growth:Bachelor's degree

Communications Teachers, Postsecondary

Teach courses in communications, such as organizational communications, public relations, radio/television broadcasting, and journalism. Includes both teachers primarily engaged in teaching and those who do a combination of teaching and research.

$83,980/yrJobs growth:

Editors

Plan, coordinate, revise, or edit written material. May review proposals and drafts for possible publication.

$75,260/yrJobs growth:Bachelor's degree

Writers and Authors

Originate and prepare written material, such as scripts, stories, advertisements, and other material.

$72,270/yrJobs growth:Bachelor's degree

Poets, Lyricists and Creative Writers

Create original written works, such as scripts, essays, prose, poetry or song lyrics, for publication or performance.

$72,270/yrJobs growth:Bachelor's degree

Public Relations Specialists

Promote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.

$69,780/yrJobs growth:Bachelor's degree

Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work, goals, and financial needs.

$66,490/yrJobs growth:Bachelor's degree

News Analysts, Reporters, and Journalists

Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television. May collect and analyze information through interview, investigation, or observation.

$60,280/yrJobs growth:Bachelor's degree

Broadcast Announcers and Radio Disc Jockeys

Speak or read from scripted materials, such as news reports or commercial messages, on radio, television, or other communications media. May play and queue music, announce artist or title of performance, identify station, or interview guests.

Jobs growth:

Media and Communication Workers, All Other

All media and communication workers not listed separately.

About This Data

Source: U.S. Department of Education College Scorecard (October 2025 release)

Population: Graduates who received federal financial aid (Title IV grants or loans). At University of South Alabama, approximately 37% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.

Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.

Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.

Sample Size: Based on 78 graduates with reported earnings and 90 graduates with debt data. Small samples may not be representative.