Public Relations, Advertising, and Applied Communication at University of Southern Mississippi
Bachelor's Degree
usm.eduAnalysis
In Mississippi, where communications graduates are scarce enough that specific outcomes data doesn't exist, comparable programs nationally suggest first-year earnings around $39,800 against debt of roughly $23,300. That's a debt-to-earnings ratio of 0.59βmanageable, but not generous for a field where entry-level positions often cluster in the low $30,000s to mid $40,000s depending on market.
The challenge here isn't the debt load itself, which falls slightly below the national median for this degree. It's what happens next. Public relations and advertising careers typically reward those who can relocate to larger markets or leverage strong internship networks into better-paying opportunities. With Southern Miss serving a predominantly regional student body (47% receive Pell grants) in a state with limited media infrastructure, your child's outcomes will depend heavily on their willingness to job-hunt beyond Mississippi's borders. The estimated earnings reflect a national average that includes graduates working in major metro areas alongside those staying local.
If your child plans to return to or remain in Mississippi after graduation, understand that local salaries may run below these estimates. The degree becomes a better investment if they're open to competitive markets like Atlanta, Nashville, or Dallas, where communications roles pay considerably more. Otherwise, you're looking at several years of careful budgeting to manage that debt on a southern Mississippi salary.
Where University of Southern Mississippi Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs Nationally
Public Relations, Advertising, and Applied Communication bachelors's programs at top institutions nationally
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $9,618 | $39,794* | β | $23,342* | β | |
| $63,061 | $54,934* | $71,592 | $26,000* | 0.47 | |
| $64,460 | $51,828* | $65,215 | $19,750* | 0.38 | |
| $6,496 | $51,436* | $58,056 | $11,975* | 0.23 | |
| $49,414 | $51,114* | $60,628 | $27,000* | 0.53 | |
| $7,278 | $50,700* | $65,121 | $25,000* | 0.49 | |
| National Median | β | $39,794* | β | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of Southern Mississippi, approximately 47% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the national median of 183 similar programs. Actual outcomes may vary.