Public Relations, Advertising, and Applied Communication at University of the Ozarks
Bachelor's Degree
ozarks.eduAnalysis
Based on comparable communications programs in Arkansas, this degree comes with estimated debt of $25,832 against first-year earnings around $35,177—slightly higher debt than typical for this field, paired with earnings that match the state median but trail the national benchmark of nearly $40,000. Arkansas State's reported outcomes of $40,812 show what's possible within the same state, suggesting location and institutional network matter considerably in this field.
The debt-to-earnings ratio of 0.73 means roughly nine months of gross income would go toward repaying what's borrowed—manageable but not generous, especially given that communications careers often require building experience through lower-paying entry roles before reaching stable income. With 36% of students receiving Pell grants, many families here are stretching financially for this credential. The question is whether University of the Ozarks provides the industry connections and internship pipeline that help communications graduates land those better-paying positions right out of college.
Since these figures are drawn from peer programs rather than this school's actual graduates, ask the admissions office directly about recent placement outcomes: where do graduates work, and what do they earn in their first jobs? In a field where internships, campus media experience, and alumni networks drive early career success, the specifics of this program's professional preparation matter more than the state average suggests.
Where University of the Ozarks Stands
Earnings vs. debt across all public relations, advertising, and applied communication bachelors's programs nationally
Compare to Similar Programs in Arkansas
Public Relations, Advertising, and Applied Communication bachelors's programs at peer institutions in Arkansas (6 total in state)
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| School | In-State Tuition | Earnings (1yr)* | Earnings (4yr) | Median Debt* | Debt/Earnings |
|---|---|---|---|---|---|
| $25,950 | $35,177* | — | $25,832* | — | |
| $7,754 | $40,812* | — | $23,250* | 0.57 | |
| $10,118 | $35,177* | $41,827 | $22,800* | 0.65 | |
| $24,888 | $33,577* | $47,237 | $26,854* | 0.80 | |
| National Median | — | $39,794* | — | $24,625* | 0.62 |
Career Paths
Occupations commonly associated with public relations, advertising, and applied communication graduates
Advertising and Promotions Managers
Human Resources Managers
Public Relations Managers
Fundraising Managers
Training and Development Managers
Technical Writers
Communications Teachers, Postsecondary
Editors
Public Relations Specialists
Fundraisers
Training and Development Specialists
Health Education Specialists
About This Data
Source: U.S. Department of Education College Scorecard (October 2025 release)
Population: Graduates who received federal financial aid (Title IV grants or loans). At University of the Ozarks, approximately 36% of students receive Pell grants. Students who did not receive federal aid are not included in these figures.
Earnings: Median earnings from IRS W-2 data for graduates who are employed and not enrolled in further education, measured 1 year after completion. Earnings are pre-tax and include wages, salaries, and self-employment income.
Debt: Median cumulative federal loan debt at graduation. Does not include private loans or Parent PLUS loans borrowed on behalf of students.
Estimated Earnings: Actual earnings data is not available for this program (typically due to privacy thresholds when fewer than 30 graduates reported earnings). The estimate shown is based on the median of 3 similar programs in AR. Actual outcomes may vary.